
Dave Asprey is a Silicon Valley entrepreneur, health science innovator, and founder of Bulletproof Coffee and the biohacking movement. He is a four-time New York Times bestselling author, best known for The Bulletproof Diet, and host of the Webby Award-winning podcast The Human Upgrade. His work has shaped modern wellness and performance.
Dave Asprey, born in 1973, is an American entrepreneur and author recognized as the founder of the Bulletproof movement and a leading advocate for biohacking, a term he famously coined and helped propel into the mainstream. Asprey’s formative years reflected his early passion for technology and self-improvement; while studying computer science at university, he made headlines by selling the first product online—a caffeine-themed t-shirt—well before e-commerce became commonplace. He subsequently forged a successful career in Silicon Valley, holding executive positions at technology companies like Trend Micro and Citrix Systems. However, by his late twenties, Asprey’s relentless focus on work took a toll, manifesting in obesity, cognitive fog, and a cluster of premature aging symptoms, ultimately serving as a pivotal turning point in his life.

Dave Asprey
Biohacking guru reveals how to optimize your body and mind with minimal effort, leveraging laziness for peak wellness.

Dave Asprey
A revolutionary biohacking plan to upgrade your brain in two weeks, enhancing mental performance and overall cognitive function.

Dave Asprey
Biohacker Dave Asprey reveals cutting-edge fasting techniques to optimize health, boost performance, and unlock your body's potential.

Dave Asprey
Distills wisdom from top performers into actionable strategies for becoming smarter, faster, and happier in all aspects of life.

Dave Asprey
Unconventional weight loss guide promising rapid results through high-fat eating, intermittent fasting, and biohacking techniques for optimal performance.

Dave Asprey
Groundbreaking anti-aging guide offering science-backed methods to upgrade your biology, extend lifespan, and boost energy at any age.

Dave Asprey
Biohacking guru reveals how to optimize your body and mind with minimal effort, leveraging laziness for peak wellness.

Dave Asprey
A revolutionary biohacking plan to upgrade your brain in two weeks, enhancing mental performance and overall cognitive function.

Dave Asprey
Biohacker Dave Asprey reveals cutting-edge fasting techniques to optimize health, boost performance, and unlock your body's potential.

Dave Asprey
Distills wisdom from top performers into actionable strategies for becoming smarter, faster, and happier in all aspects of life.
"Dave Asprey is best known as the founder of Bulletproof Coffee and the entire biohacking movement"
— Biohacking Conference
"Dave Asprey is an award-winning entrepreneur and innovator in the health science space"
— The Shark Group
"Dave Asprey, creator of the Bulletproof Company, revolutionized the health science industry with his biohacking methods and products"
— Brand Minds
"As a four-time New York Times bestselling author, Dave Asprey is a maverick in the entrepreneurial health science space"
— Brand Minds
"Dave Asprey's self-guided recovery led him to create The Bulletproof Diet and to coin the health science term 'biohacking"
— Brand Minds
"Dave Asprey has worked with world-renowned doctors and scientists to uncover innovative biohacking methods for human performance"
— Heroic.us
"Dave Asprey, founder of Bulletproof and author of New York Times bestseller The Bulletproof Diet, is a Silicon Valley investor and technology entrepreneur"
— Heroic.us
"Known as 'The Father of Biohacking', Dave Asprey is the creator of Bulletproof Coffee and host of a Webby Award-winning podcast"
— The Shark Group
"Silicon Valley entrepreneur Dave Asprey explored traditional and alternative technologies, resulting in The Bulletproof Diet"
— Dave Asprey Books
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
