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    Negotiation Genius by Deepak Malhotra & Max H. Bazerman Summary

    Negotiation Genius
    Deepak Malhotra & Max H. Bazerman
    4 (1 Reviews)
    BusinessCommunication skillSelf-growthRelationship
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    Overview of Negotiation Genius

    Harvard professors reveal the psychological edge that turns average negotiators into dealmaking legends. Used in Fortune 500 boardrooms, this bestseller unpacks how JFK's Cuban Missile Crisis tactics can help you claim hidden value in everyday conversations.

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    Ключевые выводы

    1

    Why Smart People Make Terrible Deals

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    Picture a room full of Harvard MBAs, each convinced they'll outperform three-quarters of their classmates in an upcoming negotiation exercise. The irony? They can't all be right. Yet 68% genuinely believe they will be. This overconfidence isn't stupidity - it's human nature. And it's precisely why brilliant executives routinely destroy millions in value at the negotiating table. Consider the NHL's catastrophic 2004-05 lockout. After sacrificing an entire season's revenue, the players' union accepted a $39 million salary cap - worse than the $42.5 million they'd rejected months earlier. Rational? Hardly. But predictable? Absolutely. The real genius in negotiation isn't about being smarter than others. It's about recognizing the mental traps that ensnare even the brightest minds, then systematically avoiding them. Benjamin Cone owned 7,000 acres in North Carolina. When endangered woodpeckers appeared on his property, he did something that baffled environmentalists and economists alike: he began clear-cutting 500 acres annually. Not for profit - purely to prevent the woodpeckers from expanding their habitat and triggering more restrictions. He destroyed both economic and environmental value because he assumed that if environmentalists wanted something, it must hurt him. This is the fixed-pie bias in its purest form. Cone rejected Habitat Conservation Plans that could have served both his interests and environmental goals because he literally couldn't imagine mutual benefit. His mind had become his opponent.

    2

    The Hidden Money Everyone Leaves Behind and the Psychology That Blinds Us

    3

    Unlocking Value Through Strategic Questions and Contingencies

    4

    The Architecture of Persuasion and Influence

    5

    Framing Effects and the Self-Serving Mind

    6

    When Weakness Becomes Strength and Knowing When to Walk Away

    7

    The Beginning of Mastery