
Before Madoff, Enron's collapse shocked America. This definitive expose - compared to "All the President's Men" - reveals how the "smartest guys" engineered history's most spectacular corporate fraud. What psychological flaws transform brilliant executives into criminals? The cautionary tale that revolutionized corporate oversight forever.
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What happens when brilliant minds, unchecked ambition, and a culture that worships profit at any cost collide? In the early 2000s, Enron - once valued at nearly $70 billion and celebrated as America's most innovative corporation - collapsed into bankruptcy with breathtaking speed. The implosion destroyed billions in shareholder value, vaporized retirement accounts, and left thousands jobless. This wasn't just a corporate failure; it was a masterclass in how intelligence without integrity becomes a weapon of mass destruction. Business schools had praised Enron's creativity. Wall Street had worshipped its growth. Politicians had courted its CEO. Yet beneath the gleaming facade lay a rotten core of accounting tricks, ethical compromises, and outright fraud. The scandal became the defining corporate catastrophe of the 21st century, foreshadowing the 2008 financial crisis and exposing a toxic truth: when greed meets genius in a system designed to reward appearances over reality, disaster isn't just possible - it's inevitable.
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Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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