
Discover why Bill Gates calls "Business Adventures" the best business book ever - a recommendation from Warren Buffett himself. Brooks' timeless collection of corporate case studies reveals why Xerox failed to capitalize on innovation and what the 1962 market crash still teaches us today.
Sinta o livro através da voz do autor
Transforme conhecimento em insights envolventes e ricos em exemplos
Capture ideias-chave em um instante para aprendizado rápido
Aproveite o livro de uma forma divertida e envolvente
Business Adventures isn't just a book - it's a time capsule that captures the soul of American capitalism in the 1960s while revealing truths about money and human behavior that remain startlingly relevant today. When Bill Gates received Warren Buffett's personal copy decades after publication, he discovered what makes this collection extraordinary: John Brooks transforms seemingly dry corporate events into rich human dramas, showing how the psychological forces driving markets haven't changed since the first stock exchange opened in Amsterdam over 400 years ago. Whether examining spectacular failures like the Ford Edsel or unprecedented successes like Xerox, Brooks reveals that behind every balance sheet and market fluctuation lies a story of human ambition, folly, innovation, and occasionally, wisdom.
Divida as ideias-chave de Business Adventures em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Business Adventures em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Business Adventures através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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