
Drucker's timeless classic reveals how executives truly succeed - by mastering time, focusing on strengths, and making effective decisions. Still influencing titans like Jeff Bezos after 50+ years, this manifesto answers the question: why do some leaders achieve extraordinary results while working fewer hours?
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Imagine having the ability to consistently make the right decisions while everyone around you struggles with uncertainty. This isn't about innate genius-it's about mastering a specific discipline that transforms ordinary managers into extraordinary executives. The secret? Effectiveness isn't about personality or working harder; it's about systematically focusing your limited time on what truly matters. Consider how most executives spend their days: constantly reacting, perpetually busy, yet accomplishing surprisingly little of significance. The truly effective executive takes a radically different approach. They begin by tracking where their time actually goes-not where they think it goes-and are often shocked by the results. One CEO I worked with discovered he spent 70% of his time on activities that contributed nothing to his organization's success. By methodically eliminating these time-wasters, he reclaimed nearly 30 hours weekly for high-impact work. What makes this approach revolutionary is its focus on contribution rather than effort. Instead of asking "What tasks should I perform?" effective executives ask "What unique value can I deliver that justifies my position?" This shifts the entire paradigm from activity to outcomes. When you organize your work around contribution, priorities become crystal clear, and decisions about where to invest your time become almost automatic.
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Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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