
In "Possible," negotiation legend William Ury unveils transformative conflict resolution strategies tested at Harvard. Co-author of 15-million-copy bestseller "Getting to Yes," Ury's methods have prevented nuclear disaster and earned praise from "Good to Great" author Jim Collins. What's your impossible conflict?
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In a world increasingly fractured by conflict, William Ury's insights arrive like a beacon of hope. Drawing on fifty years mediating some of history's most challenging disputes - from Cold War nuclear tensions to Colombia's decades-long civil war - Ury presents a revolutionary framework for transforming seemingly impossible situations. The central question driving his life's work emerged in post-war Europe: How can we deal with our deepest differences without destroying what we hold dear? Today, with unprecedented polarization and many Americans fearing civil war, this question has never been more urgent. The problem isn't conflict itself - we need constructive conflict that challenges injustice and stimulates growth. Rather, it's how destructively we handle our differences. Like navigating rapids, the only way out is through - transforming conflicts from destructive fighting into productive negotiation. The path to possible consists of three interconnected victories that unlock our full human potential. First, "going to the balcony" represents a victory with ourselves - stepping back to gain perspective in heated situations. Second, "building a golden bridge" creates victory with others by establishing pathways from confrontation to cooperation. Third, "engaging the third side" achieves victory with the whole community by activating the surrounding social ecosystem to help transform conflict. These victories aren't separate steps but interconnected dimensions that work together. The balcony unlocks potential within us, the bridge unlocks potential between us, and the third side unlocks potential around us. This framework isn't just theoretical - it's been battle-tested in some of history's most intractable conflicts.
Divida as ideias-chave de Possible em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Possible em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Possible através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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