
Behavioral economics has revolutionized how we understand human decision-making, revealing that people consistently make predictable errors in judgment that traditional economics cannot explain. This learning plan is essential for professionals in business, policy, marketing, product design, and leadership roles who want to understand what truly drives human behavior and how to design systems that lead to better outcomes. Whether you're optimizing user experiences, crafting policies, developing marketing strategies, or simply seeking to make better decisions yourself, mastering these principles provides a powerful competitive advantage.
이 계획은 BeFreed의 독자적인 AI가 Master behavioral economics을 쉽게 배울 수 있도록 제작했습니다. 주제에 대한 심층 연구를 바탕으로 BeFreed 사용자들이 입증한 가장 효과적인 학습 여정을 중심으로 구성되었습니다.
각 에피소드는 세계적인 소스(베스트셀러 도서, 연구 논문, 전문가 인사이트)에서 추출한 간결하고 영향력 있는 레슨을 제공합니다. 이들이 함께 Master behavioral economics을 마스터하기 위한 세련되면서도 접근하기 쉬운 경로를 형성합니다.
Discover the core principles of behavioral economics and understand why our decisions systematically deviate from rational choice theory through groundbreaking research and engaging experiments.






Discover why you hit snooze, can't stop scrolling, and make irrational choices through cutting-edge behavioral science. Drawing from Daniel Kahneman's peak-end rule, Anna Lembke's dopamine research, and Dan Ariely's default effect studies, this episode reveals the invisible forces shaping your daily decisions.
Master the landscape of cognitive biases, heuristics, and mental shortcuts that shape our judgments, and learn practical frameworks to recognize and counteract them in real-world situations.




Discover how your brain's automatic shortcuts secretly influence every decision you make. Drawing from Daniel Kahneman's 'Thinking, Fast and Slow,' Julia Galef's 'Scout Mindset,' and Thaler & Sunstein's 'Nudge,' learn practical tools to recognize and outsmart these mental patterns in work and life.
Learn how to design environments and systems that guide better decisions through nudges and choice architecture, applying behavioral insights to policy, business, and personal improvement.

![[PDF] Toward a Theory of Behavioral Operations - Harvard Business School](/_next/image?url=https%3A%2F%2Fd1y2du6z1jfm9e.cloudfront.net%2Fassets%2Fpodcast%2Fblue.png&w=1024&q=50&dpl=dpl_By6XWDLQxAEtXbSDmZFyz2Q3LiwT)



Explore sophisticated applications of behavioral economics in business strategy, marketing psychology, incentive design, and public policy to influence behavior and create impact at scale.





Discover how psychological principles create extraordinary business success. From neural pathways driving decisions to unconscious forces shaping customer behavior, learn why some entrepreneurs consistently outperform others with identical resources.
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
