
Master negotiator Clive Rich reveals game-changing techniques from his 10 billion deal-making experience with Sony, Apple, and Simon Cowell. Did you know poor negotiation costs UK businesses 17 billion yearly? Transform confrontation into collaboration and unlock win-win outcomes in every conversation.
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
You have to be totally connected to anyone who touches your brand. If you don't do that, I don't know what your business model is in five years.
Desglosa las ideas clave de The Yes Book en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila The Yes Book en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta The Yes Book a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Creado por exalumnos de la Universidad de Columbia en San Francisco

Obtén el resumen de The Yes Book como PDF o EPUB gratis. Imprímelo o léelo sin conexión en cualquier momento.
Picture a business deal where you've crushed the competition, squeezed every dollar from the table, and walked away triumphant. Six months later, that same partner refuses to return your calls. Your "win" just cost you millions in future opportunities. This scenario plays out thousands of times daily in boardrooms worldwide, revealing a fundamental misunderstanding about modern negotiation. We're living through a seismic shift-from negotiation as warfare to negotiation as partnership-and those who haven't noticed are bleeding money and relationships. The world has fundamentally changed. With 5 billion mobile phones connecting us, social media giving voice to billions, and supply chains spanning continents, we're no longer isolated players. We're deeply interdependent. Technology has blurred industry lines so completely that hardware makers, software developers, and content creators now find themselves "in the same boat," forced to row together or sink separately. Meanwhile, economic power has shifted dramatically eastward, with BRICS nations driving nearly half of global growth. This isn't just background noise-it's the new reality where collaboration isn't noble, it's necessary for survival. Here's a staggering truth: the UK alone loses 17 billion annually through poor negotiation-roughly 9 million every working hour. Globally, that number balloons to $500 billion. Yet when executives are asked about improving profitability, better negotiation ranks only sixth in importance, trailing cost-cutting and marketing. This disconnect reveals what we might call the negotiation gap-a chasm between how critical negotiation has become and how little systematic training most people receive.