Innovation for the Fatigued book cover

Innovation for the Fatigued by Alf Rehn Summary

Innovation for the Fatigued
Alf Rehn
3.88 (98 Reviews)
Corp Culture
Business
Entrepreneurship
Resumen
Puntos Clave
Autor
Preguntas Frecuentes

Overview of Innovation for the Fatigued

In "Innovation for the Fatigued," Alf Rehn exposes the empty promises of the innovation industry, offering a blueprint for "deep creativity" that transcends buzzwords. Ranked among top business thinkers, Rehn's counterintuitive approach asks: What if our obsession with innovation is actually killing creativity?

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Puntos Clave

1

Beyond the Innovation Buzzword: Reclaiming What Matters

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Innovation fatigue has become an epidemic. Once a concept that energized organizations, innovation has morphed into something that exhausts them. In 2006, corporate audiences greeted innovation initiatives with genuine excitement. By 2018, the mere mention of innovation workshops or brainstorming sessions made executives visibly wince. We now live in what might be called "the golden age of innovation chatter" - over 100 books on innovation published monthly, countless articles, podcasts, TED talks - yet this torrent has become repetitive and boring. The same advice cycles endlessly: look outside your industry, listen to diverse voices, embrace failure. The same companies appear as case studies: Apple, Airbnb, Amazon, Google. What was once revolutionary has become corporate folklore. The term itself has lost meaning through overuse. A company changes its logo? Innovation! A restaurant adds a menu item? Innovation! A minor software update? Groundbreaking innovation! This dilution has created an environment where innovation fatigue is the norm. People still want to create meaningful change but are served recycled cliches rather than substantive discussion about solving real problems.

2

Shallow vs. Deep: The Innovation That Matters

3

The Death of Good Ideas and Building a Culture of Innovation

4

The Imagination Premium in the New Age

5

Diversity: The Engine of Innovation

6

Finding Purpose and Courage in Innovation

7

Reclaiming Innovation's Soul

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@Erin, Investment Banking Associate , NYC
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