
In "Sales EQ," Jeb Blount reveals why emotional intelligence trumps product knowledge in modern sales. Endorsed by Jeffrey Gitomer as "stunning," this game-changer helps you connect authentically when technology dominates. What separates ultra-high performers? The answer isn't what you think.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What separates top-performing salespeople from everyone else? It's not product knowledge, charisma, or even work ethic. After two years competing for a major contract against rivals with corporate jets and unlimited entertainment budgets, one salesperson finally got the call. When he asked why they chose his company, the answer was startlingly simple: "We just felt like you guys were a lot like us." Despite exhaustive proposals and technical presentations, the decision came down to comfort and connection. This reveals a truth most sales training ignores-people buy on emotion and justify with logic. Even banking executives making half-million-dollar decisions have been swayed by something as simple as a birthday card. This isn't weakness; it's human nature. When a liquor store played German music on Tuesdays and French on Wednesdays, corresponding wine sales increased-yet customers gave logical reasons for their choices, completely unaware of the influence. In today's marketplace where products are increasingly similar, the ability to manage your emotions while shaping others' becomes your only real competitive advantage.
将《Sales EQ》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Sales EQ》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Sales EQ》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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