
Forget business plans and outside investors. "Rework" demolishes traditional advice, earning praise from Seth Godin and bringing Tom Peters "near-tears" with its brilliance. Why do successful entrepreneurs swear by this counterintuitive guide that champions simplicity, action, and independence over conventional wisdom?
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What if everything you learned about building a business is backwards? Traditional wisdom tells us to write detailed business plans, raise capital, hire aggressively, and chase growth at all costs. Yet some of the most successful companies thrive by doing the exact opposite. They start small, stay lean, and question every "must-do" on the entrepreneurial checklist. This counterintuitive approach isn't just theory-it's battle-tested reality. Consider how Southwest Airlines ignored industry norms about hub-and-spoke systems, or how Netflix eliminated late fees when competitors couldn't imagine survival without them. These companies didn't accept "real world" limitations. They rewrote the rules entirely. The dangerous phrase "that would never work in the real world" isn't wisdom-it's fear disguised as pragmatism, used to dismiss ideas that challenge comfortable assumptions. Success leaves clearer lessons than failure ever could. When something works, you know exactly what to repeat.
将《Rework》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Rework》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Rework》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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