
In "The Virgin Way," billionaire maverick Richard Branson reveals unconventional leadership secrets that built his empire. What leadership philosophy made even Kirkus Reviews call it a "rollicking romp"? Discover why modern companies are still catching up to Branson's revolutionary workplace culture.
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Picture a dyslexic teenager starting a student magazine at sixteen, then transforming it into a global empire spanning airlines, telecommunications, and space travel. This is Richard Branson's extraordinary journey. What makes his story remarkable isn't just what he built but how he built it. The Virgin Way isn't merely a business strategy - it's a philosophy that has redefined modern leadership. Branson's approach combines calculated risk-taking with people-first leadership and a refusal to follow conventional wisdom. His belief that seemingly impossible challenges are "something that should be a lot of fun disproving" has made him a cultural icon whose methods are studied worldwide. But what exactly is this "Virgin Way" that turned having fun into a multibillion-dollar enterprise? It begins with understanding that leadership isn't about power or position - it's about vision, empathy, and the courage to be different.
Разбейте ключевые идеи The Virgin Way на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из The Virgin Way быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в The Virgin Way через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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