
Robin Chase's "Peers Inc" reveals how collaborative platforms are revolutionizing capitalism. Time's "100 Most Influential People" honoree and Zipcar founder offers a blueprint for harnessing excess capacity to combat climate change. Could this "first great book about the sharing economy" redefine abundance in our resource-limited world?
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What if I told you that the average car sits unused 95% of its life, costing its owner thousands annually while gathering dust? In 1999, a Cambridge mother of three named Robin Chase faced a daily frustration: her husband took their only car to work, leaving her stranded. When a friend mentioned European car-sharing programs, something clicked. Within months, Chase launched Zipcar with just $50,000, one lime-green Volkswagen Beetle nicknamed "Betsy," and a revolutionary insight-what if we stopped owning and started sharing? The concept seemed absurd to investors. Americans love ownership, they insisted. People can't be trusted with shared property. The technology is too complex. Yet Chase persisted, driven by three radical beliefs: people would share when economics made sense, technology could make sharing effortless, and humans could be trusted. When the company nearly collapsed three days before launch over a $7,000 security deposit, an angel investor wired $25,000 overnight after meeting Chase at a party. Today, Zipcar's model has spawned a global revolution-Airbnb controls more rooms than the world's largest hotel chains without owning property, Uber transformed transportation without vehicles, and entire industries are being reimagined around a simple question: why own when you can share?
Разбейте ключевые идеи Peers Inc на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Peers Inc быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Peers Inc через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
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Создано выпускниками Колумбийского университета в Сан-Франциско
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"It is great for me to learn something from the book without reading it."
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"Makes me feel smarter every time before going to work"
Создано выпускниками Колумбийского университета в Сан-Франциско

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