
Elon Musk's Twitter takeover unraveled in this explosive insider account. Called "astonishing" by Bad Blood's Carreyrou, it reveals how the world's richest man devalued a $44 billion megaphone while unleashing misinformation and hate speech. What happens when unchecked power meets social media?
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In March 2022, Elon Musk-the world's richest person worth $270 billion-set his sights on his favorite addiction. Unlike other billionaires who might buy yachts or sports teams, Musk craved Twitter as both business venture and ideological crusade. The platform where he spent hours daily scrolling, laughing at memes, and broadcasting his thoughts to millions had become, in his view, a weapon wielded by San Francisco liberals suppressing viewpoints he enjoyed. The takeover captivated everyone from Silicon Valley insiders to casual users. Celebrities publicly refused to pay for verification under Musk's new regime. What began as seemingly impulsive soon revealed Musk's fundamental misunderstanding of Twitter's challenges, which were social and political rather than merely technical. His ownership journey would transform not just a platform used by over 200 million people daily but also Musk himself-pushing him further into political extremism while eroding the carefully crafted image that had made him a tech world hero.
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