
Discover how to build a scalable business beyond yourself with "24 Assets." Endorsed by entrepreneurs like Myron Golden, this framework has transformed lifestyle businesses into performance machines. What hidden asset in your business could be worth millions if properly developed?
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Here's a sobering truth: after interviewing thousands of business owners over 15 years, a pattern emerged that most people miss entirely. The exhausted entrepreneur working 80-hour weeks often earns less than someone in a comfortable salaried position. Why? It's not about hustle, intelligence, or even luck. The difference comes down to one word: assets. While struggling business owners chase daily tasks like firefighters battling endless blazes, successful entrepreneurs methodically build valuable digital assets that generate income whether they're working or not. Richard Branson didn't build Virgin through sheer willpower-he constructed an empire of assets. In today's economy, where the most valuable real estate isn't Manhattan penthouses but smartphone screen space, understanding asset creation isn't optional anymore. It's the difference between building a business that owns you and one you actually own.
Разбейте ключевые идеи 24 Assets на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из 24 Assets быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в 24 Assets через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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