
In "Rebel Ideas," Matthew Syed reveals why homogeneous thinking fails. From CIA's 9/11 blindspots to Everest disasters, cognitive diversity isn't just morally right - it's essential for survival. What breakthrough might your team miss without a rebel perspective?
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Transforme conhecimento em insights envolventes e ricos em exemplos
Capture ideias-chave em um instante para aprendizado rápido
Aproveite o livro de uma forma divertida e envolvente
Hours after the Twin Towers fell, investigators began piecing together a disturbing pattern. The warnings had been everywhere: bin Laden's public declaration of war five years earlier, urgent cables from foreign intelligence services, an FBI agent's memo about suspicious Middle Eastern men at flight schools, even an arrested suspect whose behavior screamed danger. Yet America's premier intelligence agency missed it all. The question haunting investigators wasn't whether the CIA had enough information-it was why brilliant analysts couldn't see what now seemed obvious. The answer would reveal a blind spot affecting not just intelligence agencies, but corporations, hospitals, and organizations everywhere: they were hiring for intelligence while ignoring something far more powerful.
Divida as ideias-chave de Rebel Ideas em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Rebel Ideas em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Rebel Ideas através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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