
"Pitch Like Hollywood" transforms business presentations using film industry secrets. Psychology professor Desberg and screenwriter Davis blend Hollywood storytelling with anxiety-management techniques used by Apple and Boeing executives. Ever wonder why some pitches captivate while others fall flat? This book reveals the science behind unforgettable persuasion.
Sinta o livro através da voz do autor
Transforme conhecimento em insights envolventes e ricos em exemplos
Capture ideias-chave em um instante para aprendizado rápido
Aproveite o livro de uma forma divertida e envolvente
Imagine standing before NBC president Brandon Tartikoff at Quincy Jones' birthday party, delivering an impromptu pitch that gets bought on the spot-that's exactly how "The Fresh Prince of Bel-Air" was born. Meanwhile, established actor Charles Grodin couldn't even get producer Alan Ladd Jr. to listen to his screenplay during lunch. What made the difference? It wasn't just the quality of ideas but how they were pitched. The most brilliant concept can fall flat without effective delivery, while even simple ideas can captivate when pitched masterfully. Successful pitching combines storytelling that makes people "lean in" with persuasion strategies that bypass our natural resistance to new ideas. Whether you're selling a screenplay, a business proposal, or yourself in a job interview, the psychology of pitching follows the same fundamental principles.
Divida as ideias-chave de Pitch Like Hollywood em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Pitch Like Hollywood em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Pitch Like Hollywood através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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