
In "Culture Is the Way," former NFL player Matt Mayberry reveals why one in five Americans quit toxic workplaces. This Wall Street Journal bestseller transforms leadership thinking: is your organization's DNA built for excellence, or quietly driving talent away?
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Imagine walking into a workplace where people are genuinely energized, deeply connected to their purpose, and consistently delivering exceptional results. This isn't fantasy - it's the tangible outcome of intentional culture-building. As a former NFL linebacker turned leadership consultant, Matt Mayberry has discovered that culture isn't just a nice-to-have - it's the invisible force that determines whether an organization thrives or merely survives. In a world where 80% of workers remain disengaged and companies lose billions to toxic environments, the stakes couldn't be higher. Culture isn't something that happens by accident - it's either built "by design" or formed "by default." And the results an organization experiences directly reflect this foundation. The most successful organizations understand that culture precedes results, not the other way around. As legendary football coach Bill Walsh noted: "Champions behave like champions before they're champions." When built intentionally, a positive culture improves performance by creating employee energy, fostering alignment, establishing clear expectations, accelerating execution, and attracting top talent - turning ordinary companies into extraordinary ones.
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Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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