
Transform your founder-dependent business into a sellable asset. Named one of 2011's best business books by Fortune and Inc., "Built to Sell" has changed lives like Pamela Slim's with its three-step framework. Can your company thrive without you?
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Ever wondered why some business owners retire young and wealthy while others work into their seventies with nothing to show for it? The secret lies not in working harder but in building differently. The most valuable businesses aren't those where the owner is indispensable-they're the ones that can thrive without their founder. This counterintuitive approach forms the heart of the "Built to Sell" philosophy, which has transformed countless businesses from owner-dependent jobs into valuable, sellable assets. Consider Alex Stapleton, a successful advertising agency owner by conventional standards. He had the downtown office with exposed brick walls, prestigious clients, and a talented team. Yet Monday mornings found him rushing to appease demanding clients, using his maxed-out credit card for client lunches, and discovering resignation letters from his best employees. Despite outward success, Alex had created golden handcuffs-a business too successful to abandon but not successful enough to provide true freedom. The trappings of success had become a carefully constructed cage.
Divida as ideias-chave de Built to Sell em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Built to Sell em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Built to Sell através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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