Shane Snow author photo
Image via Wikimedia Commons, licenciado sob CC BY-SA 2.0.

Shane Snow

Shane Snow is an author, entrepreneur, and journalist whose work explores innovation, teamwork, and storytelling. He co-founded Contently and wrote Smartcuts, Dream Teams, and, with Joe Lazauskas, The Storytelling Edge. His reporting and essays have appeared in major publications, and he is widely recognized for award-winning journalism.

Biografia e Jornada do Autor

Raised in Idaho, Shane Snow grew up with a curious, tinkering mindset, taking apart modems, climbing abandoned potato silos, and reading widely. After time at BYU-Idaho, he earned a master’s from Columbia University’s Graduate School of Journalism, bringing entrepreneurial instincts into formal reporting training. His early career began in media, science, and business journalism, then broadened into investigative work on corruption, coverups, and human behavior. A defining turning point came when writing about innovative companies pushed him to build one himself: in 2010 he co-founded Contently, a platform created during a period of upheaval in publishing and built to connect storytellers with publishers and brands. ((https://shanesnow.com/official-bio))

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Citações

quote
I'm an explorer and storyteller who's spent the past two decades studying innovation and adaptation
-About Shane Snow
quote
Best practices are only the best until they aren’t
-The Trouble With Best Practices
quote
Sometimes, the best way to solve a problem is to not use the latest fancy technology
-Working Smarter Sometimes Means NOT Adopting New Technology
quote
Like other great virtues, authenticity on its own is neither admirable nor productive
-What Authenticity Means In Leadership
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Sometimes bad ideas can be useful, if anything, because a bad idea can be very good at pointing us in a new direction
-Why Bad Ideas Are Good For Innovation
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AI can repackage his ideas later (when AI is able to process them), but it cannot generate his ideas
-AI Can Repackage Your Ideas, But It Is Not Going To Replace Your Thought Leadership
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In the absence of information, we tell ourselves stories
-How To Cut Through Hype & Disillusionment As A Leader
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The questions we ask ourselves—and the ones we feed into our AI of choice—determine the quality of information we receive
-In the Age of AI, Decision-Making Is a Human Superpower
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It’s intellectually dishonest for a person to tell you something with a straight face that they have no idea it’s true
-The Intellectually Dishonest Habit AI Inherited from Humans
quote
Storytelling can help us to make peace with that—even to get fired up about that
-Storytelling for Leadership: Using Shared History to Motivate Change as a Leader

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Equipe BeFreed

Vozes da Comunidade

"You may not have heard of Shane Snow yet, but in his area of expertise he is already a rock star"

Forbes

"Shane Snow is a fresh and future-thinking voice in today's tumultuous business climate"

Soraya Darabi

"Shane Snow is the, and by that capital T-H-E, a strategic rule breaker"

Human Side Up

"Shane Snow has delivered one of the most entertaining and thought-provoking books of the year"

Adam Grant

"Shane Snow and Joe Lazauskas spend the overwhelming majority of their time thinking, writing, and theorizing about brand storytelling"

Rebecca Lieb

"Shane Snow is an award-winning journalist, entrepreneur, and the author of three books"

Peter McGraw

"Snow is such a clear, beautiful writer who does not succumb to aphorism and business gobbledygook"

David Carr

"Dream Teams is the latest book by journalist Shane Snow, also the founder of Contently and a specialist in storytelling"

Welcome to the Jungle

"Shane Snow is a prominent keynote speaker, award-winning journalist, and best-selling author of books about storytelling, teamwork, lateral thinking, and more"

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