
Former Honeywell CEO David Cote reveals how to achieve immediate results while building long-term success. His "One Honeywell" initiative saved millions and transformed corporate culture. Can your business thrive in both timeframes? The answer might surprise you.
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A company teetering on the edge. Twenty billion in market value. Aggressive accounting masking deep operational rot. Employees so demoralized they maintained tribal identities from past mergers, refusing to cooperate. This was Honeywell in 2002-a cautionary tale waiting to happen. Yet sixteen years later, that same company was worth $120 billion, had beaten the S&P 500 by 2.5 times, and created 2,500 employee millionaires, 95% of whom weren't executives. What happened in between wasn't magic or luck. It was the systematic rejection of business's most seductive lie: that you must choose between winning today and building for tomorrow. Most leaders treat this as an either-or proposition-squeeze every penny now or invest for the future. But what if that's a false choice designed to excuse intellectual laziness? Walk into most boardrooms and you'll find executives armed with PowerPoint decks thick enough to stop bullets, filled with jargon that sounds impressive but means nothing. During one customer visit, leadership expected to discuss an exciting new product. Instead, they discovered the customer was finalizing a lawsuit against them-something the team knew nothing about. This wasn't an anomaly. It was symptomatic of a culture where leaders didn't truly understand their businesses, customers, or markets.
Winning Now Winning Later의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
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