Competing for the Future book cover

Competing for the Future by Gary Hamel Summary

Competing for the Future
Gary Hamel
4.03 (3281 Reviews)
Business
Leadership
Entrepreneurship
개요
핵심 요점
저자
자주 묻는 질문

Overview of Competing for the Future

In "Competing for the Future," Hamel and Prahalad revolutionize business strategy by prioritizing foresight over reactivity. Named among Time's 25 Most Influential Business Books, it transformed how industry titans approach innovation. What future are you competing for - and are your competitors already there?

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빠른 요약9분

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핵심 내용

1

Racing to Tomorrow's Opportunities

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In today's business world, most companies are stuck playing catch-up. They restructure, downsize, and reengineer - getting smaller and better, but rarely different. While these approaches might solve immediate problems, they don't create the future. The real challenge isn't just improving what exists but imagining what could be. As Gary Hamel and C.K. Prahalad argue, the most successful companies don't just adapt to industry changes - they drive them. They compete not just for market share today but for the opportunity to shape tomorrow's industries. Think of Apple reimagining the music industry with iPod and iTunes, or Amazon transforming retail through its marketplace platform. These companies weren't just better at what existed - they created entirely new possibilities. Why do successful companies so often fail to see the future coming? The answer lies in what Hamel and Prahalad call "genetic coding" - the deeply embedded assumptions, biases, and mental models that managers develop through experience. Like dinosaurs facing climate change, companies struggle to adapt when environments shift dramatically. The difference is that unlike dinosaurs, companies can deliberately change their DNA. But this requires learning to forget. When managers share identical backgrounds and experiences, dangerous blind spots emerge. Entire industries can suffer from this genetic sameness - just look at how U.S. automakers in the 1970s collectively missed the quality revolution that Japanese manufacturers were pioneering. Creating the future doesn't require abandoning all of the past, but selectively identifying which parts serve as pivots to the future versus excess baggage. What separates industry leaders from followers isn't resources but resourcefulness, not market position but market foresight. The future belongs to companies willing to abandon the comfort of the familiar and venture into uncharted territory with imagination and courage.

2

Developing Industry Foresight and Building Bridges

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Unleashing Organizational Energy and Purpose

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Resource Leverage: Doing More with Less

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Building Core Competencies as Future Gateways

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Winning the Race to the Future

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Challenging Conventions and Unlearning the Past

나만의 학습 방법 탐색하기
Competing for the Future은 단순한 책이 아닙니다 — Business의 마스터클래스입니다. 당신에게 가장 잘 맞는 방식으로 교훈을 흡수할 수 있도록 5가지 고유한 학습 모드를 제공합니다. 깊이 생각하는 사람이든, 빠른 학습자이든, 이야기를 좋아하는 사람이든, 당신의 스타일에 맞는 모드가 있습니다.

빠른 요약 모드 - Competing for the Future 요약을 9분 만에 읽거나 듣기

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Competing for the Future 요약 - 9분

Competing for the Future의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.

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플래시 카드 모드 - Competing for the Future에서 엄선한 7가지 핵심 인사이트

플래시 카드
플래시 카드
Competing for the Future에서 엄선한 7가지 핵심 인사이트

Competing for the Future을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

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재미있게 모드 - Competing for the Future의 교훈을 21분 스토리로

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Competing for the Future의 교훈을 21분 스토리로

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
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12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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star
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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96
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4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
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"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
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12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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star
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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comments
201
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16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
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