
Tired of forced positivity? "The Antidote" brilliantly challenges self-help cliches by embracing uncertainty and negative thinking. This NYT bestseller, praised by Daniel Pink as "quietly subversive," reveals why chasing happiness actually makes us miserable - a counterintuitive approach that's surprisingly liberating.
저자의 목소리로 책을 느껴보세요
지식을 흥미롭고 예시가 풍부한 인사이트로 전환
핵심 아이디어를 빠르게 캡처하여 신속하게 학습
재미있고 매력적인 방식으로 책을 즐기세요
What if everything we've been told about happiness is backwards? Picture a stadium packed with 15,000 people, all hungry for the secret to fulfillment. A celebrity speaker takes the stage and delivers the message they paid to hear: cut "impossible" from your vocabulary, think positive, manifest your dreams. The crowd erupts. Yet despite this multi-billion-dollar happiness industry-the seminars, the self-help books, the motivational podcasts-we're more anxious and depressed than ever. Here's the uncomfortable truth: our relentless pursuit of happiness might be the very thing preventing us from finding it. This isn't just philosophical speculation. When bankers convinced themselves that positive thinking could override economic reality, their refusal to contemplate failure helped trigger the 2008 financial crisis. The ideology that unhappiness signals personal failure has ancient roots in 19th-century America, when the New Thought movement replaced gloomy Calvinism with an equally harsh judgment. But there's another way-what ancient philosophers called the "negative path." Instead of running from discomfort, what if we turned to face it? Instead of visualizing success, what if we deliberately imagined failure? This counterintuitive approach doesn't promise bliss. It offers something far more valuable: a happiness sturdy enough to accommodate the full spectrum of human experience.
The Antidote의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
The Antidote을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 The Antidote을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
무엇이든 물어보고, 목소리를 선택하고, 진정으로 공감되는 인사이트를 함께 만들어보세요.

샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

The Antidote 요약을 무료 PDF 또는 EPUB으로 받으세요. 인쇄하거나 오프라인에서 언제든 읽을 수 있습니다.