The Art of Social Media book cover

The Art of Social Media by Guy Kawasaki & Peg Fitzpatrick Summary

The Art of Social Media
Guy Kawasaki & Peg Fitzpatrick
3.55 (2691 Reviews)
Communication Skill
Business
Entrepreneurship
概要
主なポイント
著者
よくある質問

Overview of The Art of Social Media

Master the digital landscape with Guy Kawasaki's essential playbook - 100+ actionable tips from Apple's legendary evangelist. Even seasoned marketers were stunned by the "Reshare Test" revelation. Want to build influence like industry leaders? This fluff-free guide is your secret weapon.

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キーアイデアを瞬時にキャプチャして素早く学習

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重要なポイント

1

The Digital Megaphone: Your Social Media Revolution

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Social media isn't just another marketing channel-it's the new currency of influence in our connected world. What makes "The Art of Social Media" revolutionary is its practical approach from two battle-tested practitioners who've built audiences in the millions. Unlike theoretical academics studying from afar, Guy Kawasaki and Peg Fitzpatrick deliver actionable wisdom from daily experimentation in the digital trenches. Their approach transforms complicated social media concepts into clear, implementable strategies that work for individuals and corporations alike. The digital landscape rewards those who understand its unwritten rules. When Mark Cuban calls a book "the bible of social media," it demands attention. The principles within these pages offer the roadmap to transform your digital presence from amateur to extraordinary-not through gimmicks or tricks, but through proven strategies that build authentic connection and lasting influence.

2

Your Five-Second First Impression

3

Feeding the Content Monster

4

Crafting Content That Resonates

5

Mastering the Art of Conversation

6

Creating Your Digital Ecosystem

7

The Five Agreements of Digital Influence

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『The Art of Social Media』は単なる本ではありません—Communication Skillのマスタークラスです。あなたに最適な方法でレッスンを吸収できるよう、5つのユニークな学習モードを用意しています。深く考える人も、素早く学ぶ人も、物語が好きな人も、あなたのスタイルに合ったモードがあります。

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『The Art of Social Media』を9分で要約

『The Art of Social Media』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。

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フラッシュカードモード - 『The Art of Social Media』から厳選した7の洞察

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『The Art of Social Media』から厳選した7の洞察

『The Art of Social Media』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

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エンタメモード - 『The Art of Social Media』のレッスンを22分のストーリーで

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『The Art of Social Media』のレッスンを22分のストーリーで

鮮やかなストーリーテリングを通じて『The Art of Social Media』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。

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@Matt, YC alum
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@Erin, Investment Banking Associate , NYC
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@Chloe, Solo founder, LA
platform
comments
12
likes
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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
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@Matt, YC alum
platform
comments
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likes
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

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@Pitiful
platform
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likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
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@Jaded_Falcon
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201
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@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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