
Guy Kawasaki's entrepreneurial bible demystifies startups with battle-tested strategies. His "10/20/30 Rule" revolutionized pitching to VCs. Why do top accelerators recommend it first? Because it transforms vision into meaningful action - something Apple's former chief evangelist knows intimately.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Why does anyone start a company? Most business books will tell you to ask yourself if you can handle rejection, work hundred-hour weeks, or survive on ramen noodles. But here's the thing-none of that matters if you're chasing the wrong thing. The only question worth asking is simpler and more profound: Do you want to make meaning? Not money. Not fame. Not even success. Meaning. This distinction isn't semantic wordplay. Companies born from meaning-whether it's righting a wrong, improving lives, or preventing something good from disappearing-possess a gravitational pull that profit-chasing ventures never achieve. Think about it this way: defeating your competition might get you out of bed, but empowering others to create something beautiful keeps you awake at night in the best possible way. The shift from "beating IBM" to "empowering entrepreneurs" isn't just evolution-it's transformation. And here's the liberating truth: even if your venture fails, you'll have failed doing something worthwhile rather than chasing empty returns. Once you've identified your meaning, distill it into a mantra-not a mission statement bloated with corporate jargon, but three words that capture your essence. Then stop planning and start building. The enemy of great beginnings isn't lack of resources; it's overthinking.
『The Art of the Start』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『The Art of the Start』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『The Art of the Start』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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