
In "Jab, Jab, Jab, Right Hook," marketing maverick Gary Vaynerchuk reveals why brands must deliver value before selling. This NYT bestseller transformed social media strategy for a generation. Even Ellen featured him - because who else could make "storytelling in a noisy world" utterly unmissable?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Social media has transformed from novelty to necessity, with people now hypnotically engaged with their devices everywhere you look. With 325 million mobile subscriptions in America and nearly half of users on social platforms, we're witnessing a fundamental shift in human behavior. Social media has become as addictive as crack-immediately gratifying and deeply habit-forming. This addiction is transforming how consumers want to interact with brands, even when they're not actively scrolling. Most businesses haven't adapted to this new reality. While they've established social media presences, they're still not executing properly. Many invest only 1% of ad budgets in mobile despite consumers spending 10% of their time there. Worse, they lazily repurpose content across platforms without respecting each platform's unique language-like tourists who haven't bothered to learn the local dialect. Smart entrepreneurs approach new platforms with curiosity and respect, asking "How can I do better?" rather than dismissing them. Like boxers studying opponents' every move, great marketers analyze platforms intensely, observe audience reactions, test different approaches, and use analytics to refine their strategy.
『Jab, Jab, Jab, Right Hook』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Jab, Jab, Jab, Right Hook』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Jab, Jab, Jab, Right Hook』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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