
In "The Rules of Contagion," epidemic expert Adam Kucharski reveals why things - from diseases to misinformation - spread. Named among "Best Science Books of 2020" by major publications, this timely guide sold 18,000 hardbacks during lockdown. What invisible patterns connect pandemics to viral tweets?
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Convierte el conocimiento en ideas atractivas y llenas de ejemplos
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A teenage prankster's computer virus spreading through floppy disks. A doctor's mosquito theorem that would save millions. A market crash that wiped out Nobel Prize winners' fortunes. What connects these seemingly unrelated events? They all follow the same mathematical rules-rules that govern how everything from diseases to ideas to violence ripples through our interconnected world. Long before COVID-19 made "reproduction numbers" dinner table conversation, mathematicians and epidemiologists were quietly mapping the invisible architecture of contagion, discovering that bank failures, viral tweets, and measles outbreaks share a common DNA.
Desglosa las ideas clave de The Rules of Contagion en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila The Rules of Contagion en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta The Rules of Contagion a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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