
Who are you, really? Julian Baggini's philosophical exploration reveals the self as an elaborate illusion - a trick your brain plays. Using Suzanne Segal's case of sudden identity loss, this mind-bending journey challenges everything you thought you knew about being "you."
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
What if everything you believe about yourself is wrong? Not slightly off, but fundamentally mistaken. Most of us walk through life convinced we possess some unchanging essence-a core "me" that's remained constant since childhood, that will persist until death, that makes us uniquely ourselves. We feel it so strongly that questioning it seems absurd. Yet this feeling, powerful as it is, turns out to be one of the most elaborate tricks our minds play on us. This isn't just philosophical wordplay. Understanding what we really are-and what we're not-changes how we face aging, loss, relationships, even death itself. It explains why brain injuries can transform personalities overnight, why dementia devastates families in such complex ways, and why our memories can't be trusted to tell us who we've been. We instinctively believe in what might be called the "pearl view" of identity-the notion that buried somewhere within us lies a hard, unchanging core that constitutes our true self. Strip away everything else, and this essence remains. But where exactly would we find this pearl? The question "Who am I?" sounds simple. The answer rewrites everything.
Desglosa las ideas clave de The Ego Trick en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila The Ego Trick en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta The Ego Trick a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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