
In "The Crux," strategy legend Richard Rumelt reveals how to identify your organization's make-or-break challenge. Named a Financial Times Book of the Year, it's transformed how Intel and Netflix tackle problems. What critical challenge are you missing right now?
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
Warren Buffett doesn't hand out book recommendations lightly. Yet in 2022, he called Richard Rumelt's "The Crux" the most important business book of the year. This wasn't mere endorsement-it was recognition of a fundamental truth most leaders miss: success doesn't come from grand visions or ambitious goals, but from identifying the one critical challenge that, once solved, unlocks everything else. Think of it like a climber facing a massive rock face. Every route has a crux-the hardest sequence of moves that determines success or failure. Master that sequence, and the summit becomes reachable. Miss it, and you're stuck halfway up with nowhere to go. This insight transforms how we think about strategy entirely.
Desglosa las ideas clave de The Crux en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila The Crux en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta The Crux a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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