
ALIEN Thinking reveals a breakthrough innovation framework endorsed by Nestle executives and praised by bestselling authors. Could this five-step method - Attention, Levitation, Imagination, Experimentation, Navigation - be why some people consistently generate game-changing ideas while others remain trapped in conventional thinking?
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
Imagine waking up tomorrow with the ability to see the world completely fresh - without assumptions, biases, or conventional thinking patterns. This is the superpower that "Alien Thinking" reveals. In a business landscape where 94% of executives are dissatisfied with their innovation performance, breakthrough ideas remain frustratingly elusive despite our unprecedented access to innovation tools. Why? Because most organizations find themselves drowning in ideas that are either incremental tweaks or wildly impractical fantasies. The problem isn't a lack of creativity - it's our deeply ingrained mental patterns that prevent us from seeing beyond the familiar. When Narayana Peesapaty observed India's declining groundwater levels, he didn't just advocate for policy change. Instead, he created edible cutlery from water-efficient millet flour - simultaneously addressing plastic waste and water conservation. This is alien thinking in action: seeing connections others miss and imagining solutions that challenge fundamental assumptions. The most powerful innovations don't emerge from incremental improvements but from fundamentally reimagining problems - as Amazon did when transforming e-readers from devices into ecosystems, leaving Sony's technically superior but conceptually limited product in the dust.
Desglosa las ideas clave de ALIEN Thinking en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila ALIEN Thinking en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta ALIEN Thinking a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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