
A neuroscientist's raw journey from addict to addiction expert. "Never Enough" blends cutting-edge brain science with Grisel's personal demons, revealing why willpower alone fails against addiction. Praised for making complex neurobiology accessible while challenging stigmas that hinder recovery.
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What drives someone from a cheap Florida motel room, surrounded by cocaine, to the halls of neuroscience research? The answer isn't as simple as hitting rock bottom. It's about recognizing a fundamental truth that applies far beyond addiction: our brains are magnificent prediction machines that can also become our greatest prison. When a homeless friend declared "there would never be enough cocaine for us," it wasn't poetry-it was neuroscience. That moment of clarity launched a decades-long journey into understanding why some substances hijack our neural circuitry so completely that one taste is never, ever enough. This isn't just a story about drugs. It's about how our brains process pleasure, pain, and everything in between-and why understanding this machinery matters for anyone who's ever wondered why they can't stop scrolling, eating, or chasing any experience that promises relief.