
In "Do I Make Myself Clear?", legendary editor Sir Harold Evans wages war on murky prose. This 416-page manifesto reveals how unclear writing isn't just annoying - it's dangerous. NPR-recommended and praised for its "Ten Shortcuts to Making Yourself Clear" that even preachers swear by.
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Have you ever read a sentence so convoluted that by the time you reached the end, you'd forgotten the beginning? In an era when words can trigger financial meltdowns or justify military strikes, clear writing isn't merely aesthetic-it's moral. Harold Evans, legendary editor who transformed The Sunday Times into an investigative powerhouse, wages war against what he calls "zombie nouns"-bloated abstractions that devour lively verbs and leave readers bewildered. When The Economist named "Do I Make Myself Clear?" among the best books of 2017, they noted how Evans "practices what he preaches," delivering insights with the same clarity he advocates. As fake news proliferates and political discourse deteriorates, his decades of experience offers a timely antidote to our growing linguistic fog.