
Tom Vanderbilt is an American journalist and author who writes about design, technology, travel, and everyday behavior. He is best known for Traffic: Why We Drive the Way We Do (and What It Says About Us), and has also written You May Also Like and Beginners, bringing behavioral insight to ordinary experience.
Tom Vanderbilt built his career by turning ordinary systems into subjects of cultural inquiry. Born in Illinois, raised in Wisconsin, and educated at the University of Wisconsin–Madison, he moved to New York with the aim of becoming a writer. His early path ran through criticism, reporting, and essays for outlets that rewarded intellectual range rather than narrow specialization. Work for publications such as Slate, Design Observer, Artforum, Wired, and other magazines helped establish the method that would define him: start with a familiar object or routine, then widen the frame until it reveals something larger about design, technology, psychology, and everyday life. ((https://www.zocalopublicsquare.org/tom-vanderbilt/?utm_source=openai))

Tom Vanderbilt
Insights into the psychology of driving and traffic

Tom Vanderbilt
An inspiring exploration of embracing new challenges at any age, encouraging readers to rediscover the thrill of being a beginner.

Tom Vanderbilt
Explore the psychology of taste and preference in our modern world of endless choices and algorithmic recommendations.

Tom Vanderbilt
Insights into the psychology of driving and traffic

Tom Vanderbilt
An inspiring exploration of embracing new challenges at any age, encouraging readers to rediscover the thrill of being a beginner.

Tom Vanderbilt
Explore the psychology of taste and preference in our modern world of endless choices and algorithmic recommendations.
"Tom Vanderbilt takes up pursuits that are actually fun—surfing, chess, even juggling—and finds power in being a novice"
— Bloomberg
"Tom Vanderbilt uncovers a raft of counterintuitive facts about what happens when we get behind the wheel, and why"
— BusinessWeek
"Tom Vanderbilt shows us why it's never too late to be a beginner, and that there should be no shame associated with the word 'dilettante."
— A.J. Jacobs
"A genuinely engaging book, perhaps because Tom Vanderbilt is skillful at conveying his own sense of engagement to the reader"
— Los Angeles Times
"Tom Vanderbilt's book explores how to learn completely new skills, how to change our world - even after we're supposed to be done with schooling"
— Charles Duhigg
"It's impossible to pick up a book by Tom Vanderbilt without learning something"
— Robert Colvile
From Columbia University alumni built in San Francisco
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"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
