
In "Revenge of the Tipping Point," Gladwell revisits his viral theory through modern crises like COVID-19. What if the mechanisms behind social epidemics have evolved? Praised by The Guardian as "addictive and provocative," this 2024 follow-up redefines how ideas - and consequences - spread.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
Social change isn't gradual-it's explosive. Malcolm Gladwell's "The Tipping Point" revolutionized our understanding of how trends, behaviors, and ideas spread like viruses through society. Small actions, when perfectly timed and placed, can trigger massive shifts in behavior and belief. This phenomenon is visible in everything from crime waves to cultural shifts, where isolated incidents suddenly transform into widespread movements. Los Angeles' bank robbery epidemic of the 1990s perfectly illustrates this pattern. At its peak in 1992, the city saw 2,641 bank heists, triggered by "superspreaders" like the mastermind known as Casper. This reveals what Gladwell calls "small-area variation"-the puzzling phenomenon where adjacent communities develop radically different patterns despite similar conditions.
将《Revenge of the Tipping Point》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Revenge of the Tipping Point》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Revenge of the Tipping Point》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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