
Discover how to create profound behavior change in "Influencer" - the New York Times bestseller that transformed how Fortune 500 companies approach leadership. Stephen Covey called it "an instant classic" for its proven strategies that turn impossible challenges into achievable transformations.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
What separates those who can transform hardened criminals into productive citizens from those who can't even get teenagers to clean their rooms? The answer lies not in charisma or authority, but in understanding the science of influence. "Influencer" reveals that behavior change isn't magic - it's a learnable skill based on specific principles that anyone can master. When Dr. Mimi Silbert transforms felons with four convictions into productive citizens at Delancey Street Foundation, she's not performing miracles - she's systematically applying influence strategies that work. The breakthrough discovery of influence masters is that massive change often hinges on just a few vital behaviors. When Thailand faced an AIDS epidemic in the late 1980s with experts predicting eventual infection of 25% of adults, Dr. Wiwat Rojanapithayakorn identified that 97% of new infections came through sex workers. By focusing on one vital behavior - ensuring sex workers demanded condom use - he cut new infections by 80% within just two years, preventing an estimated 5 million infections. Think about your own challenges. Are you trying to change everything at once? The key is identifying specific, high-leverage behaviors that create cascading effects. Relationship expert Howard Markman demonstrated this by showing how watching couples argue for just 15 minutes reveals behaviors that predict with 90% accuracy whether they'll be happily together five years later. When you discover the vital few behaviors and change those, even massive problems can collapse like a house of cards.
将《Influencer》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Influencer》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Influencer》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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