
Master negotiator G. Richard Shell reveals game-changing strategies endorsed by influence expert Robert Cialdini. Discover why Wharton executives pay thousands to learn these psychological tactics. What separates amateur dealmakers from legends? The counterintuitive approach that transforms conflicts into opportunities for both sides.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
Imagine Warren Buffett acquiring a company-no aggressive haggling, just a fair offer within 5-10% of his final price. Meanwhile, in Tanzania, tribal elders settle disputes under shade trees with a process called "talking to the mountain," opening with exaggerated demands to establish boundaries. Despite vast cultural differences, both approaches follow universal patterns that can be mastered. This is the essence of negotiation-a human dance that follows predictable steps regardless of setting: preparation, information exchange, explicit bargaining, and commitment. G. Richard Shell's "Bargaining for Advantage" has become required reading at top business schools worldwide, training everyone from FBI hostage negotiators to Fortune 500 executives. The book reveals that negotiation isn't about aggression or trickery-it's about understanding human psychology and leveraging universal principles to create mutually beneficial outcomes.
将《Bargaining for Advantage》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Bargaining for Advantage》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Bargaining for Advantage》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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