
Discover why your brain lies to you constantly. "You Are Not So Smart" exposes 48 cognitive biases that shape our decisions daily. Praised by Maria Popova as "positively one of the smartest books," it's frequently mentioned alongside Kahneman's work. Ready to question everything you think you know?
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Walk into any casino and watch people feed slot machines for hours, convinced their "system" works. Scroll through social media and see friends sharing conspiracy theories they'd have dismissed yesterday. Listen to yourself explain why you bought that unnecessary gadget-your reasoning sounds perfect, doesn't it? Here's the uncomfortable truth: your brain is lying to you constantly, and you're completely unaware of it. We navigate modern life with Stone Age brains, equipped with mental shortcuts that once kept us alive but now lead us astray in predictable, fascinating ways.
Разбейте ключевые идеи You Are Not So Smart на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из You Are Not So Smart быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в You Are Not So Smart через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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