
In "Made You Look," neuroscientist Carmen Simon reveals how brain science can transform your ability to capture attention. Using EEG technology and a four-part framework, she teaches what truly makes people look - and remember. Ever wonder why some presentations stick while others fade?
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Захватите ключевые идеи мгновенно для быстрого обучения
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Ever wonder why your carefully crafted presentation gets glazed-over looks while a competitor's half-baked pitch gets enthusiastic nods? Here's the uncomfortable truth: during virtual presentations, audiences direct a mere 10-12% of their attention to you. The rest? Scattered across slides, email notifications, and that oddly compelling dust particle floating across their screen. Over 40% of your content goes completely unseen-not because it lacks value, but because you're fighting against the brain's fundamental wiring. We live in an attention economy where capturing focus has become harder than ever, yet most of us still communicate as if we're living in a world where people actually pay attention by default.
Разбейте ключевые идеи Made You Look на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Made You Look быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Made You Look через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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