Hug Your Haters book cover

Hug Your Haters by Jay Baer Summary

Hug Your Haters
Jay Baer
3.85 (771 Reviews)
Business
Communication skill
Entrepreneurship
Обзор
Ключевые Выводы
Автор
Часто Задаваемые Вопросы

Overview of Hug Your Haters

In "Hug Your Haters," Jay Baer reveals the shocking gap between businesses and customers: 80% of companies believe they deliver outstanding service, yet only 8% of customers agree. Transform complaints into loyalty with the revolutionary H.O.U.R.S. method that's reshaping modern customer service.

Similar books to Hug Your Haters

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Ключевые выводы

1

The Customer Complaint Revolution: Your Greatest Untapped Asset

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Imagine a world where your angriest customers become your most loyal advocates. This isn't fantasy-it's the counterintuitive reality uncovered in groundbreaking research that's transforming how leading companies handle complaints. While most businesses view customer complaints as problems to minimize, forward-thinking organizations recognize them as their greatest untapped asset. The disconnect is staggering: 80% of businesses believe they deliver "superior" customer service, yet only 8% of customers agree. This gap represents both a crisis and an unprecedented opportunity. What separates beloved brands like Zappos and Nordstrom from their competitors isn't what they sell-it's how they respond when things go wrong. These companies understand a fundamental truth: your angriest customers aren't your biggest problem-ignoring them is. In today's hyperconnected world, every complaint is a chance to demonstrate your values to not just one customer, but potentially thousands of observers watching how you'll respond.

2

Customer Service as a Public Performance

3

The Psychology Behind Customer Complaints

4

The Financial Impact of Answering Every Complaint

5

The Two-Channel Response Strategy

6

Building a Hater-Hugging Organization

7

Embracing the Future of Customer Service

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Hug Your Haters — это не просто книга, это мастер-класс по теме Business. Чтобы помочь вам усвоить уроки наиболее удобным способом, мы предлагаем пять уникальных режимов обучения. Независимо от того, глубоко ли вы мыслите, быстро учитесь или любите истории, для вас найдётся подходящий режим.

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Разбейте ключевые идеи Hug Your Haters на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.

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Топ-10 идей из Hug Your Haters кратко

Выделите из Hug Your Haters быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

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Погрузитесь в Hug Your Haters через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.

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Познакомьтесь с Hug Your Haters по-своему.

Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

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