
"How to Tell a Story" reveals The Moth's transformative approach to authentic storytelling. Endorsed by Neil Gaiman and Hasan Minhaj, this New York Times bestseller teaches what neuroscientist Dr. Wendy Suzuki calls "brain-changing magic" - turning your experiences into narratives that connect, persuade, and inspire.
Почувствуйте книгу через голос автора
Превратите знания в увлекательные, богатые примерами идеи
Захватите ключевые идеи мгновенно для быстрого обучения
Наслаждайтесь книгой в весёлой и увлекательной форме
A needle pierces an earlobe in a Kenyan village. Pretzels tumble from a prison vending machine. An astronaut strips a screw on the Hubble Space Telescope, 350 miles above Earth. What connects these moments? They're all true stories that stopped audiences cold, creating that electric silence when a room full of strangers suddenly feels like family. Since 1997, The Moth has proven something radical: your messy, complicated, beautifully ordinary life contains stories worth telling. Not someday. Not when something more dramatic happens. Right now. We've been telling stories since we learned to speak-first about survival (water here, berries there, bear over there!), then about everything that makes us human. Stories aren't just entertainment; they're how we make sense of chaos, process grief, celebrate joy, and remind ourselves we're not alone. When someone shares a true story, something primal activates in listeners. Hearts synchronize. Palms sweat. We literally feel what the storyteller felt, transported into their experience through nothing more than words and presence. But here's what makes The Moth's approach revolutionary: they insist on first-person truth. No notes. No scripts. Just you, your memory, and a microphone. Why? Because audiences listen differently when they know a story is real. There's a vulnerability in watching someone reconstruct their life on stage that creates instant intimacy. As Neil Gaiman observed, lying in a first-person story is like cheating at solitaire-it drains all the magic away. Yet despite our hardwired hunger for stories, most people initially insist they have nothing worth sharing. The Moth's workshops consistently prove otherwise. Everyone-yes, including you-carries narratives that matter.
Разбейте ключевые идеи How to Tell a Story на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из How to Tell a Story быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в How to Tell a Story через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Создано выпускниками Колумбийского университета в Сан-Франциско

Получите резюме книги «How to Tell a Story» в формате PDF или EPUB бесплатно. Распечатайте или читайте офлайн в любое время.