
Inside Pixar's creative engine: Ed Catmull reveals how candor, failure, and "Notes Day" transformed animation forever. Endorsed by The New York Times as "the latest bible for show business," discover why Richard Branson recommends this guide to sustainable innovation alongside his own works.
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Imagine walking into a building where life-sized Lego figures greet you and creativity flows through every corridor. This is Pixar Animation Studios - not just a workplace but a laboratory of imagination that transformed animation forever. "Creativity, Inc." reveals how a small computer company became an unstoppable creative force through deliberate culture-building and fearless problem-solving. What's most fascinating isn't just Pixar's string of blockbuster films but the systematic way they protect and nurture creativity. Behind every seemingly effortless Pixar story lies years of struggle, failure, and relentless refinement - proving that creative excellence isn't accidental but cultivated through intentional practices anyone can learn.
Разбейте ключевые идеи Creativity, Inc. на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Creativity, Inc. быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Creativity, Inc. через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
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Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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