Capítulo 4
Pierre Bernard: America's First Tantric Guru
In summer 1919, Pierre Bernard and his wife Blanche De Vries expanded their Manhattan yoga school by opening the Braeburn Country Club in Nyack, New York. Financed by Mrs. William K. Vanderbilt, the sprawling estate attracted wealthy socialites and artists. Ten committed students, including former Ziegfeld Follies dancers, helped restore the property. However, suspicious Nyack villagers spied on the club, and media attention grew when locals spotted students in black bloomers performing "strange exercises." Despite Bernard's insistence that they only practiced health and outdoor activities, the police eventually raided the club.
Bernard's journey began as Perry Baker in Lincoln, Nebraska, where he apprenticed with Tantric Yogi Sylvais Hamati instead of becoming a millwright. After twelve years of studying Vedic philosophy and Hatha Yoga, he demonstrated "Kali-Mudra" (death simulation) in San Francisco in 1898, launching his professional career. Now called Pierre Arnold Bernard, he and Hamati opened a clinic for nervous disorders.
In 1905, Bernard established the secretive Tantrik Order (T.O.), where members paid $100 for initiation and advanced through seven degrees. While mainstream Hindu reformers avoided Tantra's controversial reputation, Bernard embraced it, offering sexual teachings to advanced initiates through "Kaula rites." His approach combined Indian Tantra with Western "sex magic," though a 1910 scandal in New York City temporarily threatened his career.
Bernard met Blanche De Vries (born Dace Melbourn Shannon) in 1913. A divorced singer with remarkable talent and beauty, she mastered Hatha Yoga and soon led Bernard's women's yoga school. Her Yoga Gymnosophy institute on East Fifty-third Street exemplified modern yoga's refinement, featuring elegant facilities and expert instruction. The institute employed twelve instructors, many former dancers, who taught postures, breathing exercises, and advanced cleansing techniques.
While sharing similarities with the New Thought movement's focus on mental healing, Bernard's Tantric approach uniquely emphasized physical purification as a path to spiritual growth. This philosophy gave spiritual purpose to the pursuit of health and beauty, distinguishing his practice from other contemporary movements.
Capítulo 5
Theos Bernard's Quest for Authentic Yoga
In February 1937, Theos Bernard established a rigorous daily routine in Kalimpong, India, a Himalayan foothill town. Rising at 5:00 a.m. without heat or hot water, he practiced pranayama breathing exercises and studied Tibetan before walking a mile through lush tropical vegetation to his teacher's house. While few Western travelers visited Kalimpong, Theos's persistence led to a fortuitous encounter with an Indian yogi who claimed mastery of Hatha Yoga practices. The yogi impressed Bernard with his abilities-eating almost nothing, sleeping only two hours nightly, possessing photographic memory, speaking multiple languages fluently, and most importantly, maintaining breath retention (Kumbhaka) for two hours.
Theos Bernard was Pierre Bernard's half nephew, son of Glen Bernard who was also devoted to yoga. Unlike his uncle, Theos pursued academic credentials, working toward a doctorate in anthropology at Columbia University after abandoning a law career. His 1936-37 trip to India with his wife Viola was meant to gather dissertation research. They had significant advantages in their search for authentic yoga instruction: youth and energy, connections through the C.C.C., letters of introduction, and most importantly, Glen Bernard's extensive network of Indian yoga contacts.
Despite strong interest in Theos Bernard's work, wartime paper rationing severely limited the distribution of his dissertation "Hatha Yoga." Columbia University printed just 500 copies initially, which sold out quickly. When they attempted to reprint it as a trade publication, paper scarcity allowed only 390 additional copies, hampering Theos's campaign to popularize Hatha Yoga for the average person.
Theos refused to oversimplify yoga's complexity. Even when pressed to distill the practice to essentials, he named three demanding techniques: Padmasana (lotus position), Uddiyana, and pranayama. His description of Uddiyana alone-requiring 1,500 repetitions daily of complete exhalation with vigorous abdominal contractions-demonstrated his unwillingness to make concessions to beginners. "Yoga took hard work," he maintained, often reminding audiences they must "pay the price" for yogic knowledge.
His insistence on preserving yoga's complexity stemmed partly from temperament-earnest, ambitious, and proud-and partly from witnessing his half-uncle Pierre Bernard's controversial career. Theos disdained Pierre's "bread and circuses" approach while sharing his vision of creating a center for in-depth study of Tantrik Yoga and Tibetan Buddhism. He sought academic credentials as protection against misconceptions and impropriety.
Theos challenged common stereotypes about yoga: that it required complete abdication of responsibilities, demanded austerity and self-denial, or consisted merely of acrobatics. He insisted yogis could enjoy food, drink and sex, but with self-awareness of their limits. Yet when his marriage to wealthy patron Ganna Walska collapsed, tabloid headlines like "He Can't Work but He Stands on His Head for 3 Hours" reinforced negative perceptions.
Capítulo 6
Margaret Wilson's Spiritual Journey to India
In 1940, news broke that Margaret Woodrow Wilson, daughter of the twenty-eighth president, had "found peace" at Sri Aurobindo's ashram in Pondicherry, India. The former First Daughter had indeed committed herself fully to yoga as a vocation.
Margaret's spiritual journey began in 1932 when she discovered Aurobindo's "Essays on the Gita" at the New York Public Library. In Aurobindo's schema, humans were the penultimate stage in an evolutionary process culminating in Supramental beings. This approach suited Margaret perfectly, as she maintained a strong belief in God's presence while rejecting organized religion.
After her father's death in 1924, Margaret's yoga journey intensified. By 1937, she felt her entire life flowed from yoga practice. In spring 1938, Margaret finally received an invitation to Aurobindo's ashram. She spent her remaining inheritance on a round-trip ticket to India and sailed on September 6, 1938, telling only a few friends she would "be gone as long as the Spirit keeps me in India."
When Margaret disembarked in Bombay, a Ramakrishna monk greeted her. Vivekananda's organization had become the de facto jumping-off point for Western seekers in India. She traveled alone by train to Pondicherry, arriving without incident. By November, she was settled at the ashram, delighted by nearly everything she found there.
The ashram comprised over fifty French-colonial buildings surrounding a central courtyard lush with tropical vegetation. Margaret lived in a house just outside its walls with high ceilings, a garden, and two servants-more luxurious than her New York apartment. She received special privileges, including a shaded seat for meditation. Nearly two hundred disciples lived at the ashram, and their devotion impressed her greatly: "I have never seen such a wonderful group of people in my life."
Margaret worked diligently at yoga, meditating three times daily-morning, after lunch, and evening. Her one complaint? After several months, Margaret still hadn't met Aurobindo. The "Silent Yogi" spent most of the year in seclusion, communicating with disciples entirely through correspondence. He did offer darshan (a "sighting") three times yearly. When Aurobindo finally emerged, Margaret was overwhelmed, considering him one of the "fully persuaded world-saviours, like Christ or Buddha" who had "rent the veil of matter" and existed "beyond mind and speech."
By summer 1939, following ashram policy, Margaret had turned most of her financial assets over to the Mother, the Frenchwoman Mirra Richards who ran the ashram. Her dedication extended to significant financial support. In 1937, she donated $2,500 (equivalent to between $34,000 and $338,000 in 2005 values) to the ashram, demonstrating her complete commitment to her new spiritual path.
Despite World War II reaching India and the State Department's efforts to evacuate American civilians, Margaret chose to remain. She continued her spiritual work while also serving as a one-woman publicity machine for Aurobindo, sending his books to major universities and libraries across America, writing to scholars and university presidents, and leveraging her status as a former first daughter to promote his teachings.
Through yoga, Margaret had found something akin to a career that focused her energies and made her feel useful. She believed that in changing herself through Integral Yoga, she was also changing the world: "the effect of this Yoga... will be to radically change the make up of man, gradually of course."
Margaret remained devoted to Aurobindo's teachings until the end of her life. She began experiencing meaningful progress in her meditation practice, describing moments of "luminousness of mind" that made her feel "as if I have never lived or understood anything at all before!" Though her friends urged her to return to America when she fell seriously ill, she refused. Margaret died in February 1944 from kidney failure at age 57. Her sister ultimately decided to leave her body in India, "where she had wanted to be all along, a place where few would question her devotion to yoga."
Capítulo 7
Hollywood's Spiritual Awakening
In the Hollywood hills stands a distinctive white building topped with onion domes and gold pinnacles-the Hollywood Vedanta Temple. This architectural anomaly, resembling a miniature Taj Mahal, sits beside a Japanese-style farmhouse that served as the original headquarters of the Southern California Vedanta Society.
Gerald Heard, Aldous Huxley, and Christopher Isherwood formed an influential trio of British intellectuals who lent authority, relevance, and glamour to Swami Prabhavananda's small organization. Heard became central to the temple's growth, lecturing on alternate Sundays and consistently emphasizing that Vedanta offered a complete system based on "a clear realisation of the body-mind relationship." His "spellbinding" talks significantly increased both attendance and donations.
Swami Prabhavananda initiated both Heard and Huxley, though neither considered himself a disciple. Huxley, already a literary star after "Brave New World," had seamlessly integrated into Hollywood elite, writing screenplays while his movements were tracked by gossip columnists. His spiritual questing had become a defining aspect of his public persona. In Vedanta, he found another powerful articulation of perennial philosophy-the idea that God is both transcendent (Brahma) and immanent (Atman), with union with God being human existence's purpose.
In 1941, Isherwood was initiated as a probationer monk at the Vedanta Center. The Southern California Vedanta Society's "monastery" was unconventional-rather than a single building, it consisted of neighboring houses purchased by Prabhavananda. Monks lived at 1942 Ivar Avenue (Brahmananda Cottage), while "nuns" occupied number 1946, with the temple between them. The genders mingled freely for all activities except sleep.
Despite his monastic status, Isherwood continued screenwriting to earn a living and maintained his Hollywood social life, lunching with the Huxleys, dining with the Brechts, and walking the beach with Greta Garbo. Nevertheless, his presence at the center signaled to Hollywood that Vedanta could withstand intellectual scrutiny, and Prabhavananda's acceptance of the openly gay Isherwood demonstrated remarkable tolerance.
Throughout the 1940s, the center attracted increasing numbers of Hollywood figures. Greta Garbo lunched there in 1943, "sighing about how wonderful it must be to be a nun." Somerset Maugham visited in 1941 and later sought Prabhavananda's advice on his film "The Razor's Edge." By 1945, though Isherwood and Huxley had moved on, their association with the Vedanta Society had energized yoga in America. The Prabhavananda-Isherwood translation of the Bhagavad-Gita sold nearly a quarter million copies.
By the 1940s, Los Angeles had become notorious for its spiritual eccentricity. Ogden Nash captured this reputation in verse, calling the city "erratic," "erotic," "esoteric and exotic." Critics described it as "the world's prize collection of cranks" filled with "food fads, sun-bathing, ancient Greek costumes, diaphragm breathing" and apocalyptic expectations.
In 1925, Paramahansa Yogananda arrived in Los Angeles to a reception of "pomp and splendor," honored by civic leaders at the Biltmore hotel. Unlike Prabhavananda, who dismissed the body as merely a gross distraction, Yogananda saw physical well-being as key to spiritual growth. He developed his "Yogoda" system, incorporating elements of Hatha Yoga despite publicly disdaining it as inferior. During lectures, he would demonstrate his physical prowess by pushing furniture with his abdominal muscles or instantly assuming lotus position.
His genius for organization proved even more impressive than his spiritual synthesis. In Los Angeles, his popularity exceeded all expectations, with thousands reportedly turned away from his lectures. In 1925, Yogananda purchased the Mount Washington Hotel as his headquarters. Within a decade, his Yogoda Sat-sanga Society of America boasted twelve centers nationwide, governed by prominent Americans including an ex-mayor of New York City and a renowned Cleveland architect.
Capítulo 8
Indra Devi: Yoga's Ambassador to the West
In January 1947, a petite woman with pale skin, brown hair, and blue eyes arrived in Hollywood. Speaking perfect English with a Russian accent and typically dressed in a sari, she called herself Indra Devi. Soon after arriving, she opened a small Hatha Yoga studio at 8806 Sunset Boulevard. Despite friends warning that the word "yoga" would evoke thoughts of cults and charlatans, she boldly put up a sign announcing "INDRA DEVI, YOGA CLASSES."
Her minimalist studio featured whitewashed walls and matted floors, projecting order and discipline in stark contrast to the festive atmosphere of the Vedanta center. As a teacher, Devi was both gracious and exacting, adhering to core principles: Hatha Yoga contained everything needed for perfect health and spiritual realization, it suited busy modern lives, and spiritual matters required a guru. Her gentle classes began with breathing exercises, followed by postures like "cobra" and "locust," and ended with relaxation. Unlike Theos Bernard's intense practice, Devi insisted that straining defeated the purpose-tight joints would release themselves over time with regular practice.
Within a few years, Devi attracted A-list celebrities including Greta Garbo, Gloria Swanson, and Jennifer Jones. Her success wasn't accidental-she had lived most of her life among royalty and elites. Born Eugenie Peterson in Latvia in 1899 to a Swedish banker father and Russian nobility on her mother's side, she fled the Russian Revolution to Berlin where she became an actress and dancer. In India in 1929, she adopted her stage name and briefly became "the new rising star of Indian screen" before marrying a Czech diplomat. Her yoga journey began after Prince Mussoorie of Nepal demonstrated asanas, leading her to study with Sri T. Krishnamacharya despite his initial reluctance to teach a Western woman.
Los Angeles had a huge pent-up demand for Hatha Yoga instruction. Until Devi's arrival, the city had no Hatha Yoga school, with qualified teachers concentrated in New York. The confusion was so prevalent that when Devi lectured to a Los Angeles Eaters Anonymous meeting, someone mistook "yoga" for "yogurt." Another obstacle was that many yoga poses resembled standard calisthenics and gymnastics warm-ups that had become popular during the war years, with actresses like Susan Hayward and Bette Davis including them in their fitness regimens.
By the 1950s, yoga had spread so efficiently through Southern California that, like the eucalyptus and bougainvillea, people mistook it for a native species. Los Angeles yoga teachers became the most prolific in the country, producing bestselling books. Christopher Isherwood and Swami Prabhavananda followed their successful Bhagavad-Gita translation with "How to Know God: The Yoga Aphorisms of Patanjali" in 1953.
Indra Devi's second book, "Yoga for Americans," published in 1959, marked a significant shift in her presentation of yoga. While her first book had stripped yoga of its spiritual elements, this new work began reintroducing them. The book featured the Om symbol on its cloth cover and detailed explanations of the subtle body. In "Lesson Four," she described the awakening of Kundalini, the nadis and chakras, and explicitly stated that raising Kundalini could lead to samadhi-union with Universal Consciousness.
By reintroducing these spiritual aspects, Devi was providing the counterculture with materials they would soon embrace. Her consistent personal style-wearing saris and teaching barefoot-also pointed toward the coming cultural shift. As the 1960s approached, the hippies, Allen Ginsberg, Timothy Leary, Ram Dass and other "psychic explorers" wouldn't need to travel to India or study obscure texts-they could simply open a book intended for middle-class housewives to discover these spiritual concepts.
Capítulo 9
The Psychedelic Revolution and Yoga's Transformation
In 1968-Life magazine's "Year of the Guru"-the Beatles' arrival at Maharishi Mahesh Yogi's Rishikesh ashram for Transcendental Meditation study became a cultural milestone. After declaring they no longer needed drugs for spiritual fulfillment, the group immersed themselves in meditation, received special treatment, and wrote prolifically before departing amid controversy over Maharishi's alleged behavior with female students.
Maharishi's TM system represented a modernized approach to Eastern spirituality, stripped of traditional elements. The 1960s marked a dramatic shift in yoga's American evolution. While earlier teachers like Indra Devi had successfully secularized yoga into health exercises, the counterculture renewed interest in its spiritual dimensions, largely through social scientists Timothy Leary and Richard Alpert.
Aldous Huxley's 1953 mescaline experience, documented in "The Doors of Perception," linked psychedelics to religious experience. Despite criticism from traditional spiritual leaders, Huxley's advocacy influenced Timothy Leary, who began researching psychedelics at Harvard. Leary and colleague Richard Alpert's experiments, first at Harvard then at Millbrook mansion, positioned LSD as "modern yoga made possible by science."
By 1966, LSD use had spread widely across America. The counterculture celebrated the connection between yoga and psychedelics, culminating in symbolic "marriages" on both coasts. The Mantra Rock Dance in San Francisco exemplified this fusion, featuring the Grateful Dead alongside Srila Prabhupada's chanting while psychedelic Krishna images pulsed on walls.
The relationship between yoga and psychedelics evolved from equivalence to progression. Richard Alpert transformed into Ram Dass, abandoning psychedelics for pranayama and meditation. Allen Ginsberg similarly progressed from psychedelic experiences to finding spiritual fulfillment through chanting. At the turbulent 1968 Democratic Convention, he demonstrated yoga's power by maintaining hours of peaceful meditation amid chaos, describing the experience as accessing "cellular extensions of cosmic consciousness."
Capítulo 10
The Modern Yoga Renaissance
By 1969, yoga had penetrated American culture at multiple levels. Swami Satchidananda gave the invocation at Woodstock, arriving by helicopter to address nearly half a million people. Meanwhile, Richard Hittleman opened "the largest full-time Yoga College in the U.S.A." above New York's Grand Central Station. By 1974, Time magazine declared yoga was "rapidly becoming as much a part of American life as organic apple pie."
The Immigration and Nationalization Act of 1965 eliminated the quota system that had restricted Asian immigration, making it easier for Indian swamis to stay in America. This change brought a wave of influential yoga teachers to American shores. Swami Satchidananda arrived in 1966 for what was supposed to be a two-day stopover but stayed five months. By 1970, he claimed hundreds of thousands of followers with Integral Yoga institutes established across the country.
Swami Muktananda, arriving in 1970 and returning for his "meditation revolution" tour from 1974-1976, stood apart from other gurus. His specialty was shaktipat-the direct transmission of spiritual energy from guru to student. Poet and critic Paul Zweig, a self-described "tolerant atheist," experienced this firsthand in 1974. Despite minimal interaction with Muktananda (who didn't even speak English), Zweig found himself overwhelmed with intense feelings after their meeting-his body becoming "buoyant and warm" and experiencing "pure aerial energy" simply from sitting in the swami's presence.
In May 1975, seven Californians including Rama Vernon, Judith and Ike Lasater, and William Golden launched Yoga Journal with volunteer staff, unpaid submissions, and distribution by a Bay Area gay pornography company. Their mission was partly to convince Americans that yoga "wasn't weird... not voodoo"-countering misconceptions that seemed increasingly urgent. This publication filled a crucial media gap-an insider voice that, like Runner's World, would serve the subculture without limiting itself to a single teacher or technique.
By the early 1960s, yoga had become a staple of daytime television. Lilias Folan's show featured her in simple sets wearing red leotards with Om symbols, using Sanskrit names while focusing on physical benefits. Time magazine predicted she would become "the Julia Child of yoga." These television pioneers, along with Yoga Journal's founders, had learned valuable lessons about making yoga accessible to mainstream America. The magazine favored scientific language and physiology, running articles like "Yoga and the Endocrine System" alongside spiritual topics like "Symbology of the Om."
By the mid-1970s, stories of coercion and duplicity began emerging, particularly around ISKCON (the Hare Krishnas). Meanwhile, B.K.S. Iyengar effectively stripped religion from yoga, forbidding instructors to teach meditation and chanting while focusing exclusively on poses and pranayama. He viewed the asana practice as meditation itself, creating slow, methodical, physically demanding classes with meticulous attention to anatomy and alignment. His studios featured distinctive wood-paneled walls with pulleys, resembling old-fashioned gymnasiums. Iyengar developed props-wooden blocks, ropes, pulleys, and strategically placed blankets-to help students assume challenging poses more easily.
In November 1976, Ram Dass published a confession in Yoga Journal titled "Egg on My Beard," revealing how his spiritual journey had gone awry. After his guru Maharaj-ji's death in 1973, Dass became entangled with Joya Santayana (formerly Joyce Greene), a Brooklyn housewife who claimed to channel Maharaj-ji. Their relationship became sexual, though Joya demanded celibacy from followers. Dass eventually broke with her, claiming she had manipulated him through sleep deprivation, bullying, and theatrical spiritual displays.
Major news outlets began publishing exposes of sexual hypocrisy and power abuses by popular gurus. Muktananda was accused of having sexual relationships with numerous young devotees while publicly insisting on strict celibacy as the source of his spiritual authority. More scandals followed: Swami Satchidananda was accused by former secretary Susan Cohen of sexual misconduct. By the early 1990s, the reverence Americans had shown these men for nearly two and a half decades appeared a grave mistake.
Capítulo 11
Yoga's Athletic Revolution and Mainstream Embrace
Hatha Yoga's American resurgence was marked by two shifts: the introduction of sweat-inducing practice and increased male participation, primarily through Bikram Choudhury and Sri K. Pattabhi Jois in the 1970s.
Bikram's signature style featured 105-degree heat, mirrors, and fluorescent lighting. Students endured 90 minutes of twenty-six poses performed twice, with the mirrors enforcing self-correction. Opening his first Los Angeles school with celebrity support, Bikram's physically demanding classes attracted Hollywood elite. His success was unprecedented - by 1984, his Beverly Hills school generated roughly $1,000 daily with $20 classes.
In contrast, Sri K. Pattabhi Jois brought Ashtanga Yoga to America in 1975, teaching a more austere practice. His method emphasized continuous movement linked to breath (vinyasa), with six progressive series of postures. Though different in approach, both teachers reintroduced religious elements through physical rigor, requiring devotional practice six days weekly.
By 1994, "yoga" in America had become synonymous with Hatha Yoga's physical practices. The mid-1990s saw the emergence of "Urban Yoga" and "Power Yoga," marketed for their cardiovascular benefits. Jivamukti Yoga, founded by Sharon Gannon and David Life, exemplified this evolution by combining intense physical practice with spiritual elements. Their success culminated in a 9,000-square-foot studio in New York by 1998.
Madonna's 1998 "Ray of Light" album, featuring Sanskrit chants, marked yoga's full mainstream arrival. By 2002, practitioners had grown from 6 million to 15-18 million Americans, generating billions in revenue. The 2009 memorial service for Pattabhi Jois at Donna Karan's Urban Zen Center demonstrated yoga's broad acceptance, reflecting wider cultural shifts including America's growing Indian population and scientific validation of yoga's benefits.
This evolution revealed yoga's mature paradox: simultaneously serving as both indulgence and penance, capable of physical transformation and spiritual awakening. Daily, practitioners continue this tradition, unrolling mats like prayer rugs, chanting to Ganesha, and finding their practice amidst the urban symphony of city life.