
In "The 11 Laws of Likability," Forbes' Top 25 Networking Expert Michelle Tillis Lederman reveals why authentic connections - not forced networking - drive success. Endorsed by psychotherapists for conquering social anxiety, it's the relationship bible career coaches recommend when technical skills aren't enough.
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Here's a moment that changed everything: A student at NYU looked Michelle Tillis Lederman straight in the eye and said, "Your objective is just to make us like you." Her immediate response? Defensive indignation. "I don't care if you like me!" But that knee-jerk reaction revealed something deeper-a fundamental discomfort with a truth we all avoid. We do care whether people like us. We care deeply. And pretending otherwise doesn't make us more professional; it just makes us less authentic. This realization became the foundation for understanding that genuine connection, not calculated networking, creates the most powerful professional relationships. The real you, it turns out, is actually your greatest asset.
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Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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