
Demystifying tech for non-experts, "Swipe to Unlock" - authored by product managers from Google, Facebook, and Microsoft - has become a #1 Amazon Business Bestseller. Called "our generation's Rosetta Stone" for decoding technology's impact on everyday life, it transforms complex concepts into accessible insights.
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Transforme conhecimento em insights envolventes e ricos em exemplos
Capture ideias-chave em um instante para aprendizado rápido
Aproveite o livro de uma forma divertida e envolvente
What if I told you that understanding technology doesn't require writing a single line of code? Most of us navigate our digital lives like passengers in a car-we know how to steer, but we have no idea what's happening under the hood. Yet the executives shaping our technological future, including Steve Jobs himself, often possessed zero coding ability. Their superpower wasn't programming-it was understanding what technology could do and why it mattered. This knowledge gap has real consequences: we hand over our data without understanding the transaction, we trust algorithms we've never questioned, and we watch entire industries collapse without seeing the warning signs. Three product managers from Google, Microsoft, and Facebook set out to change this, creating a guide that Tesla's engineering director deemed "required reading." Their mission? To decode the invisible systems that shape every swipe, click, and search in our increasingly digital existence.
Divida as ideias-chave de Swipe to Unlock em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile Swipe to Unlock em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente Swipe to Unlock através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
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"It is great for me to learn something from the book without reading it."
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"Makes me feel smarter every time before going to work"
Criado por ex-alunos da Universidade de Columbia em San Francisco

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