Como o mundo vê você: descubra seu valor mais alto através da ciência do fascínio book cover

Resumo de Como o mundo vê você

descubra seu valor mais alto através da ciência do fascínio

Sally Hogshead
3.63(1398 Reviews)

Visão geral do Resumo de Como o mundo vê você

Descubra a sua "vantagem de fascínio" única no guia de Sally Hogshead, baseado em pesquisas, para se destacar em um mundo lotado. Endossado por Tim Ferriss e apresentado no programa Today Show da NBC, esta abordagem contraintuitiva prova que "ser diferente é melhor do que ser melhor", tanto nos negócios quanto na vida.

Temas principais do Resumo de Como o mundo vê você

  • personal branding
  • fascination advantages
  • differentiation strategy
  • attention economy
  • authentic communication

Melhores citações do Resumo de Como o mundo vê você

  • Being invisible means being forgotten.

  • We're born knowing how to fascinate.

Personagens do Resumo de Como o mundo vê você

  • Sally HogsheadAuthor and researcher on personal branding
  • Joshua BellWorld-renowned violinist used as a case study

Sobre o Autor

Sobre o autor de Como o mundo vê você

Sally Hogshead, autora best-seller do New York Times de Como o Mundo vê Você: Descubra seu Valor Mais Alto Através da Ciência da Fascinação, é uma palestrante do Hall of Fame® e autoridade reconhecida mundialmente em branding pessoal e comunicação persuasiva. Ex-diretora de criação publicitária premiada para marcas como Nike, Coca-Cola e BMW Motorcycles, Hogshead transferiu sua expertise para a decodificação do comportamento humano por meio de sua avaliação Fascination Advantage® — um sistema baseado em pesquisas utilizado por empresas da Fortune 500, empreendedores e instituições como Twitter e o YMCA.

Seu trabalho une autoajuda e desenvolvimento profissional, ensinando os leitores a alavancar suas forças inatas para cativar públicos e elevar sua influência. Os best-sellers anteriores de Hogshead incluem Fascinate: How to Make Your Brand Impossible to Resist e Radical Careering, ambos oferecendo estruturas acionáveis para a transformação de carreira. Colaboradora frequente da Inc. e convidada da mídia no programa TODAY da NBC e na CNN, ela combina pesquisa neurológica com estratégias de marketing do mundo real.

Como o Mundo vê Você estreou na lista de best-sellers do New York Times e tornou-se um recurso fundamental para profissionais que buscam se diferenciar em mercados competitivos.

Baixar resumo de Como o mundo vê você

Obtenha o resumo de Como o mundo vê você como PDF ou EPUB gratuito. Imprima ou leia offline a qualquer momento.

Perguntas frequentes sobre o Resumo de Como o mundo vê você

Criado por ex-alunos da Universidade de Columbia em San Francisco

BeFreed Reúne Uma Comunidade Global De Mentes Curiosas

4.7
avaliação média
Mais de 7,84 mil avaliações do app
BeFreed Community

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
platform
star
star
star
star
star

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
star

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
platform
star
star
star
star
star

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
star

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
platform
star
star
star
star
star

"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
star
star
star
star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
platform
comments
201
thumbsUp
16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
star
star
star
star
star

"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
star
star
star
star
Comece sua jornada de aprendizado, agora