
Ever wondered how financial experts actually invest their own money? This revealing collection features 25 industry leaders sharing their personal strategies, challenging the myth of a single "right way" to manage wealth - while proving the most successful investors align money with values.
Joshua Brown is the bestselling co-author of How I Invest My Money and CEO of Ritholtz Wealth Management, a New York-based firm managing over $4 billion for individuals and institutions.
A financial commentator frequently featured on CNBC, Brown blends practical investment strategies with behavioral finance insights drawn from his blog The Reformed Broker and previous books like Backstage Wall Street. His work emphasizes transparent, evidence-based wealth management for modern investors.
Brian Portnoy, co-author of How I Invest My Money, is a behavioral finance expert and founder of Shaping Wealth, a platform revolutionizing financial decision-making. With a doctorate from the University of Chicago and decades in hedge funds, Portnoy’s acclaimed books The Investor’s Paradox and The Geometry of Wealth explore money’s role in building a purposeful life.
He advises the Alliance for Decision Education and has keynoted globally on aligning wealth with well-being.
Ritholtz Wealth Management, co-founded by Brown, ranks among USA Today’s top 10 U.S. advisory firms, serving thousands of households nationwide.
How I Invest My Money offers an unprecedented look into the personal financial strategies of 25 investment experts, including portfolio managers and financial advisors. They reveal how they allocate assets, balance risk, and align investments with life goals, emphasizing that wealth management is deeply tied to individual values and circumstances. The book combines candid storytelling with practical insights, illustrated by Carl Richards’ visuals.
This book is ideal for investors seeking diverse perspectives beyond traditional finance advice. It’s valuable for those interested in behavioral finance, mid-career professionals refining their strategies, and anyone curious about how experts like Morgan Housel and Christine Benz manage their own portfolios. Readers gain insights into balancing stocks, cash, real assets, and charitable giving.
Joshua Brown divides his investable assets into four buckets: emergency funds (100% cash), opportunistic investments (50% stocks/50% cash), retirement accounts (ETFs), and speculative ventures. He prioritizes liquidity for business flexibility and uses ETFs for long-term stability, arguing that personal circumstances—not market trends—should drive asset allocation.
Unlike formulaic guides, this anthology rejects a “one-size-fits-all” approach. Contributors share vulnerable stories about financial mistakes, family influences, and ethical dilemmas—such as Tyrone Ross on overcoming generational wealth gaps. The focus on why people invest, rather than just how, makes it unique.
Multiple experts stress holding 1–2 years of living expenses in cash or money markets, especially for entrepreneurs or those with irregular income. Joshua Brown maintains this buffer to sustain his business during pre-profit phases, illustrating how liquidity enables risk-taking in other portfolio segments.
Authors discuss blending real assets (like REITs), Treasury Inflation-Protected Securities (TIPS), and dividend stocks to hedge against inflation. Brown highlights long-term total return portfolios that balance appreciation and income generation, warning against overreacting to short-term inflationary spikes.
Essays connect money choices to life goals, such as Blair duQuesnay on funding education or Lazetta Rainey Braxton on supporting minority communities. The book argues that ethical investing—whether through ESG funds or charitable giving—enhances both financial and personal fulfillment.
While Morgan Housel’s The Psychology of Money explores universal money behaviors, this book provides a mosaic of individualized strategies. It’s less about behavioral theory and more about real-world applications, with concrete examples like Ashby Daniels’ tax-efficient withdrawal methods.
Some readers note the lack of step-by-step instructions, as the essay format prioritizes narrative over prescriptive advice. Critics suggest pairing it with tactical guides for beginners. However, proponents argue its strength lies in showcasing diverse, adaptable philosophies.
The principles of liquidity management, inflation-aware allocation, and values-driven investing remain critical amid market volatility. Updated commentaries from contributors (like Brian Portnoy on recession preparedness) are featured in later editions, keeping the content timely.
Brown’s blog (cited by contributors) contextualizes the book’s themes with ongoing market analysis, such as post-2023 banking crisis portfolio adjustments. Readers gain access to evolving strategies that complement the book’s foundational insights.
The book is available on Amazon, Bookshop.org, and via Ritholtz Wealth Management’s partnership with independent booksellers. Audiobook versions includebonus interviews with contributors like Ted Seides on alternative investments.
Sinta o livro através da voz do autor
Transforme conhecimento em insights envolventes e ricos em exemplos
Capture ideias-chave em um instante para aprendizado rápido
Aproveite o livro de uma forma divertida e envolvente
What do you own, and why?
Investing is deeply personal rather than purely mathematical.
I did not intend to get rich. I just wanted to get independent.
What works for one person may not work for another.
Independence represents the ultimate financial goal.
Divida as ideias-chave de How I Invest My Money em pontos fáceis de entender para compreender como equipes inovadoras criam, colaboram e crescem.
Destile How I Invest My Money em dicas de memória rápidas que destacam os princípios-chave de franqueza, trabalho em equipe e resiliência criativa.

Experimente How I Invest My Money através de narrativas vívidas que transformam lições de inovação em momentos que você lembrará e aplicará.
Pergunte qualquer coisa, escolha a voz e co-crie insights que realmente ressoem com você.

Criado por ex-alunos da Universidade de Columbia em San Francisco
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Criado por ex-alunos da Universidade de Columbia em San Francisco

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Half of all US mutual fund portfolio managers don't invest a single dollar in the funds they manage. Another quarter invest less than $100,000. This shocking statistic reveals something profound: there's often a massive gap between what sounds smart on paper and what actually works in real life. Billionaire investor Sandy Gottesman cuts through the noise by asking potential hires a simple question: "What do you own, and why?" Not which stocks are undervalued or which economies might crash-but what they personally believe in enough to risk their own money. This disconnect isn't unique to finance. Doctors often choose less aggressive end-of-life treatments for themselves than they recommend to patients, prioritizing quality of life over longevity. Estate planning attorneys structure their own wills differently from their standard client templates. These aren't contradictions-they're acknowledgments that when it comes to complicated, emotional decisions affecting your family, there's no universal truth. Only what lets you sleep at night. While basic principles matter, the most important money decisions aren't made in spreadsheets-they're made at dinner tables, balancing family security against maximum returns.