
Dive into money's untold history with this New York Times bestseller that examines currency through biology, psychology, and theology. Called "endlessly fascinating" by critics, Sehgal's multidimensional exploration reveals how the cash in your wallet shapes human behavior more than you ever imagined.
Kabir Sehgal, New York Times and Wall Street Journal bestselling author of Coined: The Rich Life of Money and How Its History Has Shaped Us, is a multidisciplinary authority in finance, cultural history, and cross-disciplinary storytelling. A former J.P. Morgan investment banker and U.S. Navy veteran awarded the Defense Meritorious Service Medal, Sehgal combines financial expertise with global perspectives honed across 25+ countries. His exploration of money’s cultural evolution in Coined draws from his corporate strategy work at First Data Corporation and emerging markets research.
Sehgal’s prolific career spans 21 acclaimed books, including the Grammy-nominated Fandango at the Wall (adapted into a documentary exploring U.S.-Mexico relations through music) and the children’s bestseller A Bucket of Blessings. A five-time Grammy and three-time Latin Grammy-winning producer, his multimedia projects bridge art and economics. His insights appear regularly in The New York Times, Harvard Business Review, and Fortune, with appearances on CNN, NPR, and Bloomberg.
A Dartmouth College and London School of Economics graduate, Sehgal serves on NYU’s Center for Business and Human Rights Advisory Council. His works have been translated globally, with Fandango at the Wall screened at the Atlanta Film Festival and A Bucket of Blessings adapted for stage at the Alliance Theatre.
Coined by Kabir Sehgal explores money’s profound influence on human civilization through interdisciplinary lenses, including biology, psychology, anthropology, and theology. It traces money’s evolution from ancient symbiosis with nature to modern digital currencies, revealing how it shapes emotions, risk-taking, and societal success metrics.
This book is ideal for readers interested in economics, history, or behavioral psychology, as well as general audiences curious about money’s cultural and psychological impact. Professionals in finance, policymakers, and students will value its multidisciplinary insights into currency’s role across societies.
Yes. Praised by figures like Sir Richard Branson and former U.S. President Jimmy Carter, Coined combines rigorous research with engaging storytelling. It offers fresh perspectives on money’s historical roots and its future in an increasingly digital world.
Sehgal examines money through biology (comparing it to natural exchange systems), psychology (emotional decision-making), anthropology (cultural rituals), and theology (moral implications). This approach reveals money as a foundational force in human development.
The book highlights how cognitive biases, emotions, and societal pressures drive financial behavior. For example, fear of loss or societal status symbols often override rational economic choices, shaping everything from personal savings to global markets.
Sehgal contrasts metallism (money’s value rooted in physical commodities like gold) with chartalism (value derived from government decree). This debate frames historical shifts, such as the move from metal coins to fiat currency and modern digital systems.
It predicts increasing reliance on digital payment technologies, cryptocurrencies, and decentralized finance. Sehgal argues that money’s symbolic role will persist even as its forms evolve, influencing global trade and personal identity.
Unlike purely economic treatises, Coined blends narrative storytelling with cross-disciplinary analysis. It’s closer to Sapiens in scope but focuses specifically on money’s cultural and psychological dimensions.
The book provides context for modern debates about cryptocurrency, income inequality, and digital transactions. By understanding money’s historical role, readers gain tools to navigate its evolving future.
As a Wall Street veteran and bestselling author, Sehgal combines financial expertise with global storytelling. His fieldwork across cultures and eras adds depth to theories about money’s universal yet contested role.
Sehgal argues that money transcends economics—it reflects values, power structures, and collective myths. From ancient rituals to modern investing, it remains a mirror of humanity’s aspirations and fears.
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Money evolved as a substitute for energy.
Loss aversion appears in politics.
Anticipation of money creates more neural activity than receiving it.
Emotions profoundly influence financial decisions.
Exchange isn't merely a human invention-it's woven into life's fabric.
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Distill Coined into rapid-fire memory cues that highlight key principles of candor, teamwork, and creative resilience.

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Picture a beggar boarding your Jakarta taxi-not to ask for money, but to help you access the carpool lane. This strange transaction captures something profound: money isn't just about economics. It lights up the same brain regions as cocaine, triggers ancient survival instincts, and shapes how we connect with strangers. When we anticipate financial gain, our nucleus accumbens fires with excitement; when we fear loss, our amygdala screams danger. Yet we rarely pause to ask: What exactly is this force that governs so much of human life? Long before humans invented currency, life itself was trading. In the Galapagos, wrasse fish clean parasites off sea turtles. Coral polyps swap nutrients with algae. These partnerships aren't modern innovations-they began 3.8 billion years ago when one prokaryote swallowed another that became the mitochondrion, the energy factory inside every cell in your body. That ancient merger created all complex life through exchange: shelter for power. Flowers and bees perfected this dance 100 million years ago. Plants advertise with color and scent, offering sugar-rich nectar while receiving reproductive assistance. Bees transform this nectar into honey, essentially banking energy for winter scarcity. When a bumblebee lands on a flower, an electric exchange occurs-negatively charged petals attract positively charged insects, facilitating pollen transfer. Energy flows as nature's original currency. Understanding money's journey-from biological exchange to digital abstraction-reveals not just economic history, but the story of human cooperation, creativity, and our endless capacity to create meaning from symbols.