Explore cognitive dissonance - the uncomfortable truth about how our minds create contradictions, justify bad decisions, and rewrite memories to protect our self-image.

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From Columbia University alumni built in San Francisco

Blythe: Hey everyone, welcome back to another personalized episode from BeFreed! I'm Blythe, and honestly, I am so pumped to dive into today's topic because it's going to expose some uncomfortable truths about how our brains work.
Eli: And I'm Eli! Oh, this is going to be fascinating, Blythe. We're exploring cognitive dissonance-basically why we're all walking contradictions who somehow convince ourselves we're perfectly logical.
Blythe: Exactly! And what makes this even more interesting is how this ties into everything from why we double down on bad decisions to why we see ourselves as the heroes of our own stories, even when we're clearly not.