Discover why we forget 90% of what we read and how to improve information retention using The Learning Pyramid to stop wasting time on inefficient learning.

The struggle is the retention. If it feels easy, you’re probably leaking; if it feels like a bit of a struggle, you’re probably retaining.
https://www.psychotactics.com/art-retain-learning/


The Learning Pyramid is a framework that explains the mechanics of how information actually sticks in our brains. Research suggests that most people approach knowledge acquisition inefficiently, often wasting ninety percent of their time and resources. By understanding the levels of the pyramid, learners can move away from passive consumption and toward methods that ensure long-term memory mechanics and better cognitive science outcomes.
Many people experience a lack of information retention because they approach learning like pouring water into a bucket with a missing bottom. According to educational psychology, we are often conditioned to learn in ways that are clearly inefficient, leading us to retain only a tiny fraction of the effort we put into books or podcasts. This inefficiency means that without the right strategy, the majority of our learning time is essentially wasted.
To improve learning efficiency, you must stop the cycle of pouring information into a leaky bucket and instead focus on how information sticks. The Learning Pyramid highlights that traditional methods of reading or listening are often the least effective for knowledge acquisition. By patching the holes in your learning process and understanding cognitive science, you can ensure that you are not part of the group wasting ninety percent of their educational efforts.
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
