面对 AI 助长学术作弊的狂潮,Esan 和 Ryan 亲手砍掉赚钱项目,转而打造真正的 AI 学习引擎。这一反直觉的抉择不仅让他们收获了 700 万用户,更在资本寒冬中赢得了 Sam Altman 等顶尖投资人的青睐。

我们不需要一个替我们思考的机器,我们需要一个让我们思考得更深、更快的伙伴。
StudyFetch 的创始故事、融资历程以及业务增长情况。团队背景






StudyFetch 的核心逻辑是“拒绝直接给答案”。与许多帮助学生代写论文或直接提供数学题步骤的“作业神器”不同,StudyFetch 定位于一个学习引擎。它不会直接替学生完成作业,而是将讲义、视频和笔记等原始课程材料转化为抽认卡、模拟测试和练习题。其目的是引导学生通过主动提取(Active Recall)和互动来加强对知识的理解,而非剥夺思考的过程。
StudyFetch 采用了一种被称为“创作者驱动增长”(Creator-Led Growth)的策略。他们没有依赖传统的平台广告,而是建立了由数百名 TikTok 和 Instagram 微型影响力者组成的“账号大军”。这些创作者通过展示如何将枯燥文档秒变互动游戏的“超能力”视频,在社交媒体上创造了超过 20 亿次的播放量。这种极具代入感的短视频营销不仅降低了获客成本,还让产品在学生群体中建立了强烈的社群归属感。
StudyFetch 扮演了“支架式教学”的角色,能够将海量杂乱的信息结构化,并把大目标拆解成易于处理的小任务。对于面对复杂资料感到无力的学生,AI 导师能根据其理解程度实时调整问题难度。数据显示,92% 的活跃用户报告成绩有所提高,且平均学习时间减少了 30%。这种模式有效地压缩了“成就差距”,使整体教育水平变得更加平均,因此也获得了美国大学理事会等权威机构的认可。
Honen 是 StudyFetch 进军 B2B 企业培训领域而推出的独立品牌。它沿用了 StudyFetch 的“AI 导师”底层引擎,但专门服务于需要进行劳动力技能提升的企业员工。Honen 作为一个代理式学习平台,旨在解决职场中信息过载和技术更新过快的问题。通过与 NVIDIA 等公司合作,它将服务范围从校园延伸到了职场,构建了一个覆盖个人成长全过程的知识内化系统。
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
